Global CRM Specialist

Company Description

Wolt is a technology company that makes it incredibly easy to discover and get the best restaurants, grocery stores and other local shops delivered to home or to the office. Our local commerce platform makes it easy for customers to order whatever they need on one app, for merchants to make additional sales, and for couriers to make meaningful earnings flexibly. To enable this, Wolt develops a wide range of technologies from local commerce platform to retail software and financial solutions, as well as operates its own grocery stores under the brand Wolt Market. Wolt was founded in 2014 and joined forces with DoorDash in 2022. DoorDash operates in 31 countries today, 27 of which are with the Wolt product and brand.

So, why work at Wolt?

At Wolt, we’re about getting things done.

You’ll probably enjoy it here if you like taking ownership, developing yourself and being around friendly, humble and ambitious people.

We work hard to make cities into better places, and it’s pretty cool seeing us grow every week. If you’re passionate about building things that just… work, Wolt might be for you.

Our Commitment to Diversity, Equity & Inclusion

We want to have all sorts of people in our team – people like you and me, and people different from you and me. To be able to work with diverse teammates – when it comes to gender, age, ethnicity, life background, sexual orientation, political views, religion, or any other personal trait – we consciously aim to offer equal opportunity for everyone to work with us. This is because we believe diverse teams make the most thought-through decisions and build things in the most inclusive way.

Join us today to build Wolt together.

Job Description

Are you a CRM enthusiast and have experience in managing and executing campaigns? Do you have an analytical eye when it comes to evaluating campaign performance? If this sounds like you, we’d love to chat!
Role Background
Wolt is a Finnish technology company and we’re best known for our food delivery platform. We’ve grown significantly in the last three years, expanding our operations from just four countries across the Nordics to 27 countries across Europe and Asia today. And we’re just getting started.
Regardless of how fast we are growing, we strive for the best in the world in everything we do. That’s everything from product development to local country operations to developing engaging marketing campaigns for each of our 24+ markets. Now we are searching for a CRM Specialist to join the Global Marketing Automation team where your primary goal will be to increase user re-engagement.
As a Global CRM Specialist at Wolt, your role will be across all markets and will focus on the design, implementation, and support of the CRM strategy. Your main responsibility will be to analyze and interpret data to provide insights and support strategic business decisions.

Being part of the Global Marketing team, you will be responsible for creating a bridge with regional marketing teams to ensure that localization is integrated into the campaigns.
What you’ll be doing

• Working closely with the CRM team and wider marketing team to deliver the overall strategy
• Build and execute automated CRM strategies across email, push, and in-app notifications, to reduce manual effort
• Coordinate all campaign-related activities with responsible stakeholders, e.g., campaign planning, content, creatives, localization, and campaign evaluation
• Continuously improve customer campaigns to engage, retain, and reactivate customers based on the user data
• Monitor, analyze, and make recommendations on CRM initiatives to stakeholders
• Support and make best-practices recommendations to all teams that use the CRM tool
• Create testing plans in order to maximize engagement & ROI
• Constantly follow sector and Wolt-specific user behavior trends and prepare short recaps for the stakeholders

Qualifications

• You have tenor experience working within CRM in a tech, eCommerce, or similar industry
• Experience in setting up & executing automated lifecycle campaigns or bulk campaigns
• Proven experience working across multiple business units with a variety of stakeholders
• Strong analytical skills and confidence working with data, able to build simple dashboards 
• Experience in creating communication plans for different marketing channels
• Eager to learn and you thrive in a dynamic, constantly changing environment
• Hands-on experience with CRM & campaign management tools such as Iterable, Braze, Salesforce, Clevertap or Leanplum
• Previous experience in food delivery, on-demand delivery, or e-commerce is a plus

Additional Information

If you are excited about working in a high-growth environment, taking ownership, and being part of an extremely ambitious team, then click below to apply and get the conversation going!

Along with a competitive salary and benefits, you will also be eligible for:

• Opportunity to be part of building something exceptional, in an international environment
• Lots of learning and growth in a globally scaling tech company
• Stock options available

Please note that we do not accept applications sent by mail. You should submit your application through our careers website!