Global Consumer Loyalty Manager

Posted 5 Hours Ago
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Berlin
Entry level
Food
The Role
As Global Consumer Loyalty Manager at Wolt, you will drive the Wolt Rewards program's growth through engagement initiatives and gamification strategies, using data analysis to inform decisions and collaborating with various teams to enhance consumer engagement.
Summary Generated by Built In

Company Description

Wolt is a Helsinki-based technology company that provides an online platform for consumers, merchants and couriers. It connects people looking to order food and other goods with people interested in selling and delivering them. To enable this, Wolt develops a wide range of technologies from local logistics to retail software and financial solutions – as well as operating its own grocery stores under the Wolt Market brand. Wolt’s products include Wolt+ (subscription service for customers), Wolt for Work (meal benefits and office deliveries for companies), Wolt Drive (fast last-mile deliveries for merchants) and Wolt Self-Delivery (service for merchant partners with their own delivery staff). Wolt’s mission is to make cities better by empowering and growing local communities. Wolt was founded in 2014 and joined forces with DoorDash in 2022. DoorDash operates in 29 countries today, 25 of which are with the Wolt product and brand.

Job Description

As Global Consumer Loyalty Manager, you are responsible for driving capital efficient growth of our consumer loyalty program Wolt Rewards. Your focus will be to execute, track and monitor initiatives to improve our consumer engagement, making our users come back to our platform again and again, excited with the service and experience they have with Wolt. This role requires a perfect mix of analytical mindset and creative thinking.

You will play a key role driving our program success globally, working closely together with various other stakeholders, especially in Marketing, Merchant, Analytics and Product teams, as well as the broader Global Consumer team.

What you'll do: 

Own globally various aspects of the Wolt Rewards program, primarily related to its Gamification theme:

  • Identify the concepts that should improve Rewards engagement metrics 

  • Define the layer of Engagement metrics measuring Gamification success (screentime, click per visit etc)

  • Perform market research of various gamification themes beyond food delivery, and propose the ways it could be applied with Rewards

Work with Analytics team to:

  • Formulate hypotheses on what metrics a proposed concept should improve, size its potential impact, and coordinate the testing once MVP is released

  • Surface data that would serve us to track the next layer of Engagement metrics (that will track our success in Gamification theme)

Work with Product team to:

  • Provide detailed & concrete proposals on Gaming concepts that would improve Consumer engagement with Rewards based on gaming industry benchmarks, while ensuring they’re in line with Wolt business model

Work with PR & Communications to:

  • Coordinate comms execution for big product releases (eg Level names changes, social features intro, achievements etc)

Qualifications

  • Master’s or Bachelor's degree in business, marketing, finance, data science or a related field.

  • Previous experience in Gaming industry or Loyalty programs; alternatively, strong track-record in Tech, Investment Banking or Strategy Consulting with relevant exposure

  • Strong analytical skills with the ability to interpret data to inform decisions; business modeling and SQL knowledge is a plus.

  • Strong attention to detail and ability to manage multiple projects simultaneously.

  • Excellent communication skills, both verbal and written, with the ability to communicate technical information to non-technical stakeholders.

  • Experience with data visualization tools such as Looker or Tableau

  • Ability to work independently and collaboratively with cross-functional teams in a fast-paced environment.

  • Eligible to work in the EU 

Additional Information

Next steps

  • If you are creative, like moving fast, and thrive in a dynamic environment where you get to be proactive and figure out what to do (rather than wait to be told) – then apply today. 

What you’ll get by joining us

  • Opportunity to be part of building something exceptional, in an international environment

  • Lots of learning and growth in a globally scaling tech company

  • Competitive salary + long term incentive plan available

  • Hybrid working environment

  • If you have any further questions about the position, you can turn to: Elizabeth Kibombo, Senior Talent Acquisition Partner - [email protected]

Please note that we do not accept applications sent by mail. You should submit your application through our careers website!

Top Skills

SQL
The Company
HQ: Helsinki
8,287 Employees
On-site Workplace
Year Founded: 2014

What We Do

Wolt is a Helsinki-based technology company that provides an online platform for consumers, merchants and couriers. It connects people looking to order food and other goods with people interested in selling and delivering them. To enable this, Wolt develops a wide range of technologies from local logistics to retail software and financial solutions – as well as operating its own grocery stores under the Wolt Market brand.

Wolt’s products include Wolt+ (subscription service for customers), Wolt for Work (meal benefits and office deliveries for companies), Wolt Drive (fast last-mile deliveries for merchants) and Wolt Self-Delivery (service for merchant partners with their own delivery staff). Wolt’s mission is to make cities better by empowering and growing local communities. Wolt was founded in 2014 and joined forces with DoorDash in 2022. DoorDash operates in 29 countries today, 25 of which are with the Wolt product and brand.

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