Field Marketing Specialist (m/w/d)
hybrid, Frankfurt
Arctic Wolf, with its unicorn valuation, is the leader in security operations in an exciting and fast-growing industry—cybersecurity. We have won countless awards for our excellence in security operations and remain dedicated to providing an industry-leading customer and employee experience.
Our mission is simple: End Cyber Risk. We’re looking for a Field Marketing Specialist (m/w/d) to be part of making this happen.
About the Role:
We are looking for a dynamic and motivated Field Marketing Specialist who excels in a fast-paced team environment. As the in-region marketing coordinator, you will work closely with regional Channel teams, including Channel Account Managers and top-tier partners. You will drive sales growth by executing demand generation events, webinars, and integrated marketing campaigns that generate opportunities and accelerate the sales pipeline in your assigned territory.
Responsibilities:
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Develop and execute quarterly marketing plans focused on generating demand and increasing funnel velocity within your territory, with input from the local sales team.
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Engage regularly with the sales teams to align marketing initiatives and maximize impact.
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Design and coordinate regional and partner events, focusing on engaging prospective customers, from initial planning to post-event follow-up, with a strong emphasis on content creation.
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Implement a structured process for collecting, sharing, and prioritizing insights with the corporate marketing team to optimize messaging, programs, and tactics.
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Collaborate with key channel partners to create joint marketing programs that open up opportunities within their customer base.
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Manage and monitor your field and partner marketing budget, assessing results and using insights to drive continuous improvement.
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Partner with Field Marketing leadership on strategic marketing initiatives and projects.
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Maintain an up-to-date Field Marketing events calendar and support projects that enhance team efficiency.
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Foster strong collaboration with sales and marketing leaders, team members, and alliance partners to achieve mutual goals.
Required Skills and Experience:
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1-3 years of experience in B2B field or partner marketing (experience in cloud services or security technology for mid-market customers is a plus).
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Bachelor’s degree in Marketing, Business, Communications, or a related field.
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Strong understanding of the B2B marketplace, channel partner ecosystems, and field marketing strategies.
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Proven ability to collaborate effectively with sales leaders and teams.
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Proficiency in using Salesforce and related tools to update campaigns and measure success.
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Excellent project management and organizational skills, with the ability to manage multiple territory plans.
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Strong interpersonal and communication skills, creativity, and problem-solving abilities.
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Ability to create compelling, clear, and error-free marketing materials.
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Self-starter with a high level of attention to detail and the ability to work independently.
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Fluency in both German and English.
What We Offer:
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Equity for All: Our competitive salary package includes company shares, giving you a direct stake in our success.
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Work-Life Balance: Enjoy flexible working hours with trust-based time management, 30 vacation days
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Hybrid Work Model: We offer the flexibility of mobile working where possible. This position requires regular attendance at events in our Frankfurt office.
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Top-Notch Equipment: Work with the latest Mac and IT equipment, in our stunning office located in the Messetower, Frankfurt, with breathtaking views.
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Professional Development: We offer regular training, certifications, and career development opportunities. With our fast-growing company, there are excellent prospects for career advancement.
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Social Events: Join us for regular social events, including our famous Arctic Wolf parties.
About Arctic Wolf:
At Arctic Wolf, we nurture a collaborative and productive work culture that values diversity, inclusivity, and innovation. We welcome employees from all backgrounds and perspectives, enhancing our team as we expand globally. In 2022, we were named one of Fast Company’s 50 Most Innovative Companies and the 2nd Most Innovative Security Company. We’ve also earned consecutive recognitions from Top Workplace USA (2021, 2022), Best Places to Work - USA (2021, 2022), and Kununu’s Top Company in Germany (2023, 2024).
Our Values
Arctic Wolf recognizes that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion, and truly value the unique qualities and unique perspectives all employees bring to the organization. And we appreciate that—by protecting people’s and organizations’ sensitive data and seeking to end cyber risk— we get to work in an industry that is fundamental to the greater good.
We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance.
Arctic Wolf is an Equal Opportunity Employer and considers applicants for employment without regard to race, colour, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law. Arctic Wolf is committed to fostering a welcoming, accessible, respectful, and inclusive environment ensuring equal access and participation for people with disabilities. As such, we strive to make our entire employee experience as accessible as possible and provide accommodations as required for candidates and employees with disabilities and/or other specific needs where possible.
Have we sparked your interest? Then send us your CV and also gladly your references.
What We Do
The cybersecurity industry has an effectiveness problem. Every year new technologies, vendors, and solutions emerge, and yet despite this constant innovation we continue to see high profile breaches in the headlines. All organizations know they need better security, but the dizzying array of options leave resource-constrained IT and security leaders wondering how to proceed. At Arctic Wolf, our mission is to End Cyber Risk through effective security operations. To achieve this, we believe that organizations must do three key things:
