When you are enjoying content on TV, radio, smartphone, tablet or PC, you are also watching the works of the team that helps put that content right there. The mission of Mediagenix is to enable renowned media companies (e.g. BBC, Disney, Discovery, Paramount) worldwide to bring content to the viewer in the most efficient and future-proof way with the help of our broadcast management system.
To support media companies in their growth in this fast-paced media world, we deliver innovative software solutions on premise or web-based in the cloud that optimize the life cycle of their content across channels and services.
We’re on the lookout for a Field Marketing Manager who will handle end-to-end campaign management, to include regional strategy and execution of digital marketing, lead/demand generation & event planning/coordination.
You'll know you're right for this role if you're the kind of person who has an eye for detail, stays calm under pressure, and tackles problems with a proactive 'what's coming next' mindset. Sounds exactly like you? Keep on reading!
Your challenge
- As the Field Marketing Manager, you are responsible for streamlining processes and ensuring continuity of messaging across mainstream media, trade publications, social media, trade/customer events and our website.
- Coordinate with agencies and internal stakeholders to manage digital campaigns and create website content that aligns with messaging and generates quality leads.
- Work closely with sales to fine-tune messaging for the region and improve lead quality.
- Organize and manage sales collateral, ensuring the team has access to up-to-date and fit for purpose resources.
- Handle creative asset requests, working with Corporate and Sales leadership and agencies to keep projects on track.
- Strengthen brand awareness by working with media and analysts and our agency partners.
- Plan and coordinate logistics, lead generation campaign and communications for trade shows and customer events in the Americas.
- Tailor product marketing content to local markets with business development teams.
This means that you will:
Your interest and skills
- You have a BA or BS degree in marketing or equivalent B2B marketing experience.
- You have large scale B2B event management experience.
- You have working knowledge of all major marketing platforms including those for graphic design.
- HubSpot and LinkedIn campaigning are part of your expertise, along with other Martech platforms and programs.
- You have affinity with new technology and the media & entertainment vertical.
- You are extremely detail-oriented and organized, whilst having the ability to communicate effectively with business stakeholders, team and partners.
Our offer
- Besides a great work environment with smart and friendly coworkers, access to leadership and knowledge about how your work impacts company success, here are some of our benefits and perks:
- A competitive salary, health insurance, a great vacation package, attention to work/life balance, life event benefits, casual work attire, 401(k) match, and plenty of opportunities to grow!
- The salary range for this position is 80-110k USD.
- We are committed to treating all applicants fairly, MEDIAGENIX is an equal opportunity employer that prohibits discrimination based on race, color, religion, sex, national origin, age, physical or mental disability, medical condition, sexual orientation, marital status, military or veteran status, gender identity and expression, genetic information, or any other factor protected by law.
We're already looking forward to meeting you!
Top Skills
What We Do
We make memorable media experiences happen
MEDIAGENIX ranks among the top tech vendors in the international media industry with M&E Business Management Suite WHATS’ON. Customers include OTT streamers and VOD platforms, public and commercial radio & TV stations, telcos, and video service providers. Over 150 leading media groups across the globe manage a total of more than 2,000 channels and services with WHATS’ON.
Media companies use WHATS’ON to orchestrate and transform their digital content supply chain end-to-end with a view to engaging their audiences, containing OPEX, and optimizing content ROI.
We enable them to offer the right content at the right time to the right audience on the right device through whichever platforms and with whatever mix of business models that are best suited to achieve their aims. They can match content supply and demand at the strategic and the planning level while orchestrating smart and smooth workflows at the execution level, in a closed loop driven by data. This propels major efficiencies and innovations from content acquisition, rights management, planning and multichannel/multiplatform scheduling to content publication, and smart analytics.
Check out www.mediagenix.tv