Director, Visual Equity and Design

Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, noosa, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s.   Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here…

• Create and execute exceptional visual identities for our beloved portfolio of brands
• Deliver best-in-class packaging design that creates and builds brand and food love
• Inspire a creative culture by actively developing a team of world-class designers and demonstrating design leadership across the organization
• Own and uplevel our design process from brief to commercialization

What you will do…

• Drive the creative strategy & design vision for all brands across Campbell’s Snacks, with a focus on packaging design
• Drive thought leadership in brand design and packaging design, identifying and interpreting trends and assessing competitive, consumer, and customer activities impacting design
• Own and execute a disciplined and consistent design process from brief through commercialization, inclusive of print production and budget management
• Establish strong partnerships with external agencies and production partners to lead us to effective work and pursue continuous improvement
• Build & nurture high caliber talent within the department - motivating, mentoring, training, and developing direct reports
• Enhance cross-functional partnerships & define better ways of working to improve organizational effectiveness
• Reinforce processes & protocols that bring discipline and consistency to package design, print production and asset management within the organization

Who will you work with…

• Lead a team of 4 – 3 Design Managers and 1 Design Operations Manager
• Integrated Marketing Team, including Consumer Engagement, Social Media, and PR
• Broader Marketing team, including Brand, Consumer Insights, Innovation, and the Marketing Leadership Team

What you will bring to the table… (Must Have)

• Bachelor’s Degree
• 10+ years of deep brand design experience, with a focus on packaging design.
• Balance of strong design strategy and flawless execution
• Inspiring and effective team leadership 
• Extensive experience crafting brand & design strategies and visual guidelines
• Experience building and executing effective processes to enable exceptional design
• Passionate design advocate with extraordinary design taste.
• Diverse portfolio of skills and experience, including depth of knowledge in artwork production and pre-press, photography and graphic design principles & processes
• Effective influencer of senior management as well as cross-functional business partners

It would be great if you have… (Nice to Have)

• Experience in CPG brand design.
• Both agency and in-house brand experience

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between 

$153,400-$220,600

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.