Director, Strategy & Portfolio Marketing

Acumed LLC

Come join a team where People make the difference!  As a part of Marmon Holdings, Inc., a highly decentralized organization, we rely heavily on people with the aptitude, attitude, and entrepreneurial spirit to drive our success, and we're committed to attracting and retaining top talent.

Job Scope

The Director of Strategy and Portfolio Marketing at Acumed leads strategic and upstream marketing for product portfolios. Collaborating with Downstream Marketing Teams and stakeholders, this role drives product vision, portfolio strategy, lifecycle management, and new product initiatives. The Director manages financial forecasting, staffing, and budgeting while ensuring alignment with corporate growth objectives. They will also hire, manage, and develop an effective upstream portfolio team.

This leadership position requires a thorough understanding of the market landscape to define Acumed’s strategic direction. Key responsibilities include driving the strategic planning process, designing portfolio strategies, ensuring alignment across functions, building business cases for new products, and managing product obsolescence to enhance operational efficiency and growth. The Director will lead both organic and inorganic projects, working closely with R&D and project management, while leveraging qualitative and quantitative analysis to optimize portfolio strategies.

This management role entails leading multiple teams, establishing strategic plans, and holding financial accountability for budgets.

Responsibilities

• Define performance metrics for timely product delivery
• Establish product vision, strategy, and roadmap, specifying market requirements
• Provide leadership and resources to team members for portfolio growth
• Engage with Key Opinion Leaders and build surgeon networks for VOC input
• Align Acumed’s strategic goals with market trends to meet customer needs
• Guide Portfolio Managers in developing strategic plans and identifying obsolescence opportunities
• Oversee global market analysis, advising on trends for new products
• Ensure team compliance with the AdvaMed Code of Conduct regarding HCP interactions
• Participate in industry events to foster customer relationships and identify opportunities
• Capture field feedback on products to inform portfolio needs
• Recruit, develop, and manage Portfolio Managers

Qualifications

• BA/BS in product management, marketing, or related field; MBA preferred
• 10+ years in product management/sales, with leadership experience
• 3-5 years in medical device sales/marketing, preferably orthopedics
• Experience in marketing strategy and portfolio management
• Proven record of leading successful projects and initiatives
• Experience managing cross-functional teams
• Strong analytical and strategic thinking skills
• Proficiency in market research and data analysis
• Ability to manage multiple projects and deadlines
• Experience with product lifecycle management
• Excellent coaching, communication, and persuasive skills
• Demonstrated strategic and analytical thinking
• Experience with financial analysis, forecasting, and budgeting
• Strong executive presence and engagement skills
• Excellent communication and presentation skills
• Ability to mentor and guide team members effectively
• Strong organizational, planning, and problem-solving skills
• Role model leader with credibility and rapport-building skills
• Understanding of global healthcare policies and compliance issues
• Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint)

Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law.

We are an equal opportunity employer, and all applicants will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to [email protected], and please be sure to include the title and the location of the position for which you are applying.