Director of Strategic Partner Marketing

Posted 5 Days Ago
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New York, NY
Hybrid
Senior level
Consumer Web • Information Technology • Sales • Software
Together we'll solve some of the biggest problems in online trust.
The Role
Develop and execute strategic partner marketing strategies, collaborate with key stakeholders, and drive joint go-to-market initiatives for Trustpilot's growth.
Summary Generated by Built In

Our vision is to be the universal symbol of trust, bringing consumers and businesses together through reviews. We are well on our way—but there’s still an exciting journey ahead. Join us at the heart of trust.

At Trustpilot, we know that partnerships are a key lever for growth and innovation. We’re now looking for a forward-thinking, commercially minded leader to drive the evolution of our strategic partner marketing function. As our new Director of Strategic Partner Marketing, you’ll define and deliver our joint go-to-market strategy with top-tier partners, bringing Trustpilot solutions to life in ways that fuel growth, strengthen relationships, and create shared value..

You’ll report to the Vice President of Product & Audience Marketing and work closely with our Senior Director of Strategic Partnerships, as well as regional marketing and commercial teams around the world. In this strategic individual contributor role, you’ll sit at the intersection of Marketing, Strategy, Product, and Commercial, acting as the primary marketing contact for strategic partners. From shaping co-marketing plans to aligning messaging and developing enablement tools, you’ll lead the charge in building a best-in-class partner marketing function that makes a meaningful impact.

Success in this role will require a mix of strong strategic thinking, excellent cross-functional collaboration, and an ability to navigate complex partner ecosystems. Your leadership will help cement Trustpilot’s reputation as a collaborative, innovative, and valuable partner in the tech ecosystem.

What you'll be doing:

  • Develop and execute a global strategic partner marketing strategy, aligning with Trustpilot’s broader growth objectives and key partnership priorities.
  • Own the joint go-to-market strategy with key partners, building collaborative marketing plans and delivering impactful campaigns across regions.
  • Act as the marketing lead in strategic partner conversations, influencing joint initiatives and ensuring alignment across stakeholders.
  • Strengthen and scale marketing relationships within partner organisations to unlock new opportunities and drive mutual success.
  • Collaborate with Product Marketing to refine messaging, positioning, and value propositions tailored for each partnership.
  • Create co-branded sales and marketing collateral including pitch decks, playbooks, case studies, and thought leadership content.
  • Partner with regional marketing and commercial teams to localise and activate co-marketing campaigns in key markets.
  • Define clear KPIs for joint initiatives, track performance, share strategic insights with stakeholders, and continuously evolve strategies based on data.
  • Champion internal alignment by equipping commercial teams with the resources and training needed to engage partners and customers effectively.
  • Stay ahead of market trends and opportunities within the partner ecosystem, bringing innovative ideas to strengthen our partner value proposition.

Who you are:

  • Extensive experience in partner marketing, product marketing, or related roles in B2B tech or SaaS businesses.
  • A strategic thinker with strong executional skills – you can design a vision and bring it to life.
  • Deep understanding of SaaS business models and enterprise partner ecosystems.
    Experience working closely with strategic or Fortune 500 partners, ideally in data, analytics, or API-driven solutions.
  • Exceptional communicator and storyteller with the ability to influence senior stakeholders and build consensus across functions.
  • Strong analytical mindset with a proven ability to measure the impact of partner initiatives and optimise for performance.
  • Comfortable navigating ambiguity and collaborating in a highly cross-functional environment.
  • Bonus points for experience with CRM, marketing automation, and partner management tools such as Salesforce, Crossbeam, or similar.

What's in it for you:

  • A competitive base salary ranging from $ 162,000 to 185,000 gross per year. This range doesn’t include any variable pay such as bonuses, awards made under Trustpilot’s equity program or other benefits. 
  • Restricted Stock Units
  • A range of flexible working options to dedicate time to what matters to you
  • 20 vacation days + 2 personal days +10 paid holidays per year 
  • Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
  • Rich learning and development opportunities supported through the Trustpilot Academy, LinkedIn Learning and Blinkist
  • Full health insurance 
  • 401k matching your contributions dollar-for-dollar up to 4% of your base salary
  • Discounted club membership at Life Time Fitness
  • 24/7 Employee Assistance Plan and full access to Headspace, a popular mindfulness app to promote positive mental health
  • Paid parental leave for employees who have been employed for over 6 months with full full scope of benefit after 12 months
  • Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities and team socials
  • A friendly, open office complete with a foosball table, roof deck with wifi (rooftop meeting anyone?!) and unlimited snacks and drinks 
  • Communal lunch, extra treats and events during the month —  think ice cream carts, coffee bars and massages, to name a few

Still not sure?

We want to be a part of creating a more diverse, equitable, and inclusive world of work for all. We’re excited to hear about your experiences as well as how you will contribute to our working culture. So, even if you don’t feel you don't meet all the requirements, we'd still really like to hear from you!

#LI-SK1

About us

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.

Today, we have more than 300 million reviews and 64 million monthly active users on average across the globe, with 140 billion annual Trustbox impressions, and the numbers keep growing. We have more than 1,000 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York. 

We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be the universal symbol of trust in an ever-changing world. With vibrant office locations worldwide and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas. 

Our purpose to help people and businesses help each other is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go. 

Join us at the heart of trust.

Trustpilot is committed to creating an inclusive environment where people from all backgrounds can thrive and where different viewpoints and experiences are valued and respected. Trustpilot will consider all applications for employment without regard to race, ethnicity, national origin, religious beliefs, gender identity or expression, sexual orientation, neurodiversity, disability, age, parental or veteran status. Together, we are the heart of trust.

Trustpilot is a global company and our data practices are designed to ensure that your personally identifiable information is appropriately protected. Please note that your personal information will be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in our Privacy Policy.

Top Skills

CRM
Crossbeam
Marketing Automation
Salesforce

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The Company
HQ: Copenhagen
950 Employees
Hybrid Workplace
Year Founded: 2007

What We Do

Hi. We’re Trustpilot.

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews.

Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.

Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing.

Why Work With Us

We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other.

Our purpose, to help people and businesses help each other, is a tall order, but we keep it real. Join us at the heart of trust.

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Trustpilot Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Balanced work-life environment, with flexibility and the option to regularly work from home part of the week

Typical time on-site: 2 days a week
HQCopenhagen, DK
Amsterdam, NL
Cremorne, VIC
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Denver, CO
Edinburgh, GB
London, GB
Milan, MI
Company Office Image
New York, NY
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