Director, Strategic Partner Marketing and Business Development

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in USA
Remote
74K-137K Annually
Expert/Leader
AdTech • Digital Media • Insurance • Analytics
The Role
The Director of Strategic Partner Marketing and Business Development at eHealth is responsible for developing and executing partner marketing strategies, driving enrollments and growth, negotiating partnerships, managing campaigns, and collaborating across departments to maximize success. The role heavily focuses on building relationships and aligning marketing initiatives with business objectives.
Summary Generated by Built In

Get your career started at eHealth

eHealthInsurance has many exciting career opportunities in a number of locations, across various functions. Come join us today!

Who we are:

At eHealth, our mission is to expertly guide consumers through their health insurance and related options when, where, and how they prefer. We’re creating a better way – one that’s transparent and trustworthy for both our consumers externally and our employees internally.

Move your career forward while connecting countless people to the life- changing, quality care they deserve. Our diverse team of innovators supports one another in solving some of the toughest challenges. We’re always on the lookout for creative opportunities to do right by our customers, and each other. Together, we’re creating a better way to work, united by our common passion to make a difference.

What you’ll do:

eHealth connects people with quality, affordable health insurance through a proprietary marketplace offering Medicare Advantage, Medicare Supplement, Medicare Part D, individual, family, employer, and ancillary plans from 200 health insurance carriers nationwide. As part of eHealth’s transformation, we are seeking Director of Strategic Partner Marketing and Business Development that will be responsible for developing and executing consultative and solution sales methodologies to engage and generate new business and expanded relationships for Medicare, Employer and Individual health insurance products. Reporting to the Senior Director, Strategic Partner Marketing and Business Development, this role will involve strategic planning, value-based selling of marketing solutions on enterprise size deals, and collaboration across various departments to maximize partner success.

The Director, Strategic Partner Marketing and Business Development can be based anywhere in the US. The role’s compensation includes a combination of base salary and commission on new and retained business.

Responsibilities:

  • Develop and implement long-term partner marketing and business development strategies that drive enrollments and retain members.
  • Assist in the creation of innovative partner solutions that drive revenue and profit growth across new and existing partners.
  • Identify, negotiate, and establish high ROI strategic partnerships with key players/executives in the Financial and/or Senior Lifestyle & Content vertical, focusing on mutual growth opportunities.
  • Guide development of business development support: prospect outreach, pitch deck, case studies, deal templates, downloadable marketing assets, etc…
  • Develop value-based selling solutions and customer journey maps, tailored to each partner’s growth agenda highlighting joint partner and eHealth growth opportunities.
  • Ensure alignment between the creation and execution of marketing campaigns and the contracted deliverables.
  • Develop a deep understanding of eHealth’s technology and services so that you can influence ecommerce and marketing innovation that drives growth for eHealth and our partners.
  • Collaborate with a high-performing team of business development and account management professionals.
  • Conduct in-depth market research to identify trends, competitive positioning, and opportunities for growth.
  • Measure and analyze the success of partner programs and campaigns and adjust strategies accordingly.
  • Collaborate with sales, product, engineering and retention teams to ensure alignment and maximize the impact of partnership initiatives.
  • Manage the forecast and budget for partner marketing and business development activities, ensuring efficient allocation of resources.
  • Report out to executive management on initiative and strategy progress and financial result.
  • Travel as needed.

Qualifications:

  • 15+ years of experience in partner marketing, business development, or a related role.
  • 15+ years of a quantifiable, proven sales track record.
  • Experience developing marketing programs or campaigns.
  • While not required, a deep understanding of Medicare, Medicare Advantage, Part D, Medicare Supplement, Employer and Individual insurance landscapes, is strongly desired.
  • Broad and deep existing relationships in the Financial and/or Senior Lifestyle & Content landscapes to immediately lever actionable business opportunities.
  • Ability to build key management relationships with enterprise partners, leveraging multi-channel marketing campaigns and digital solutions to achieve financial objectives.
  • Expertise in identifying, nurturing and closing partner pipeline.
  • Experience in market development, identifying short and long-term industry and partner growth opportunities.
  • Demonstrated ability to create and sell partner marketing tactics and strategies based on understanding partner and consumer motivation, pain points and journeys.
  • Data-driven approach to develop and manage prospect pipeline, marketing tactics, resource allocation and ability to deliver high ROI, on time and on budget.
  • The ability to articulate eHealth’s value proposition to both partners and consumers.
  • Exceptional communication, negotiation, and relationship-building skills.
  • Experience operating with a sales quota or commission-based model.
  • Proficient in creating and presenting sales decks and clear support communications to influence C-suite partners.
  • Experience and comfort working in an entrepreneurial environment, operating at a fast pace and fluid nature to adapt the changing needs of the consumer, the regulatory environment, and the business.
  • Ability to travel extensively.

Job Application Deadline: January 13, 2025

#LI-DC1

#LI-Remote

-

The base pay range reflects the anticipated pay range for this position. The actual base pay offered will depend on various factors including individual skills, experience, performance, qualifications, the department budget, and the location where work is performed. Base pay is one component of eHealth’s total rewards package, which also includes a monthly commission-based incentive plan, plus an array of benefits designed to support employees’ personal and professional wellness.

-

Base Pay Range -$102,400 - $136,500

-

Annual Commission Target -$74,000

eHealth is an Equal Employment Opportunity employer. It is our policy to provide equal opportunity to all employees and applicants and to prohibit any discrimination because of race, color, religion, sex, national origin, age, marital status, sexual orientation, genetic information, disability, protected veteran status, or any other consideration made unlawful by applicable federal, state or local laws. The foundation of these policies is our commitment to treat everyone fairly and equally and to have a bias-free work environment.

The Company
HQ: Santa Clara, CA
1,753 Employees
On-site Workplace
Year Founded: 1997

What We Do

Our mission is to connect Americans with quality, affordable health insurance and Medicare plans. Through our leading technology, far-reaching partnerships, consumer advocacy and industry expertise, we work tirelessly to be the online standard for finding, comparing and buying health insurance. Millions of individuals, families and small businesses use our top-rated tools to compare and purchase health insurance from over 180 leading insurers. We are transforming what has traditionally been a confusing and opaque purchasing process into a transparent and highly efficient experience helping consumers obtain the health insurance product that meets their individual health and economic needs.

Headquartered in Santa Clara, eHealth has offices in San Francisco, Gold River, Austin, Salt Lake City, Indianapolis, and Xiamen, China.

Similar Jobs

Remote
USA
1753 Employees
81K-150K Annually

CrowdStrike Logo CrowdStrike

Director, Product Public Relations (Remote)

Cloud • Computer Vision • Information Technology • Sales • Security • Cybersecurity
Remote
USA
10000 Employees
150K-240K Annually

Block Logo Block

Head of Lifecycle Marketing

Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Remote
Hybrid
Portland, OR, USA
12000 Employees
218K-327K Annually

Block Logo Block

Senior Sales Manager, Media Lead

Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Remote
Hybrid
New York, NY, USA
12000 Employees
164K-297K Annually

Similar Companies Hiring

bet365 Thumbnail
Software • Gaming • Esports • Digital Media • Automation
Denver, Colorado
9000 Employees
InCommodities Thumbnail
Renewable Energy • Machine Learning • Information Technology • Energy • Automation • Analytics
Austin, TX
234 Employees
Hedra Thumbnail
Software • News + Entertainment • Marketing Tech • Generative AI • Enterprise Web • Digital Media • Consumer Web
San Francisco, CA
14 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account