Director, Publisher Development

Posted 21 Days Ago
Be an Early Applicant
2 Locations
Remote
150K-165K Annually
Mid level
Information Technology • Marketing Tech • Analytics
The Role
The Director, Publisher Development will expand Emodo’s SSP by prospecting new publishers, managing relationships, and collaborating with internal teams to optimize revenue generation strategies.
Summary Generated by Built In

ABOUT EMODO 

 

Emodo is a CTV-first advertising marketplace specialized in dynamic creative and advanced audience targeting solutions. Through a commitment to AI innovation, unique data, and extensible technology, Emodo delivers more relevant, rewarding, and impactful advertising experiences for publishers, advertisers, and the media buying platforms that connect them. Emodo Adapt, an exclusive advanced CTV and native ad format, outperforms alternative programmatic solutions through a better approach to contextual relevance, creative personalization and KPI optimization. Emodo strives to deliver better outcomes to clients and make the unimaginable possible.  

 

Emodo is a wholly-owned subsidiary of OneMagnifyOneMagnify helps the world's leading brands create optimal customer experiences through digital transformation, driving personalization at scale through data-driven, AI-enhanced, and technology-enabled marketing solutions. 

 

Learn more at www.emodo.com. 

 

WHAT YOU’LL BE DOING 

 

We are seeking a strategic and results-driven Director, Publisher Development to oversee the expansion of the Emodo SSP into new publishers in the advertising ecosystemYou will be driving all facets of the sales cycle including prospecting, closing, and relationship management to get our new publisher partners launched and on a path to profitability. 

 

You will partner closely with Operations to ensure that Publishers are committed to integration and motivated to move through testing to generating revenueYou will play a key, cross-functional role at Emodo, educating product, engineering and leadership on supply-side trends and how to increase value for PublishersYou will play a critical role in contributing to the overall growth of the business. 

 

The Emodo team is small, which means you will have the opportunity to work with our co-founders and will play an outsized role in delivering results for the companyThis is the perfect role for someone eager to grow their career by having a broad scope of responsibilities and laying the foundation for scaleOur backing by OneMagnify and Crestview Partners means we’re no ordinary start-up.  

 

You: 

  • Are a strong relationship-builder and possess strong interpersonal skills, with the skill to influence both internal and external stakeholders. 

  • Entrepreneurial! You have a hands-on attitude, and you know how to lead the way in complex and real time situations. 

  • Have a solid understanding of and familiarity with programmatic technologies and platforms  

  • Self-motivated, self-learning, and proactive in identifying all viable solutions for clients 

 

 

KEY RESPONSIBILITIES 

Publisher Growth and Relationship Management 

  • Expand publisher footprint across target markets 

  • Develop comprehensive understanding of supply-side dynamics 

  • Identify and cultivate opportunities with diverse websites and applications 

  • Manage end-to-end publisher relationship lifecycle 

  • Collaborate closely with Account Management, Publisher Operations, and internal teams 

Strategic Business Development 

  • Negotiate publisher agreements, including rates and payment terms 

  • Drive legal processes for contract execution 

  • Manage sales pipeline using CRM systems 

  • Advise publishers on revenue generation strategies 

  • Communicate industry expertise and emerging opportunities 

Performance and Analysis 

  • Conduct in-depth market and opportunity analysis 

  • Develop and track publisher performance metrics 

  • Identify supply requirements and partnership potential 

  • Provide data-driven insights to internal stakeholders 

Cross-Functional Collaboration 

  • Bridge communication between departments 

  • Operate effectively in global sales team environment 

  • Escalate business-critical issues internally and externally 

 

QUALIFICATIONS 

  • Bachelor’s degree or equivalent practical experience. 

  • Proven track record in managing relationships with publishers (CTV preferable) 

  • 4+ years of experience in ad tech, programmatic advertising, or digital media sales 

  • 3+ years of strategic partnership development in ad tech 

  • Deep understanding of the programmatic ecosystem, including SSPs, DSPs, exchanges, and auction mechanics. 

  • Familiar with Expertise in header bidding, RTB, and OpenRTB integrations 

  • Strong negotiation skills 

  • Excellent analytical and problem-solving skills, with the ability to turn data into actionable insights. 

  • Strong communication skills, with the ability to collaborate across teams and build strong external partnerships. 

 

WHY YOU’LL LOVE WORKING AT EMODO 

 

Emodo is an exciting and high-growth, dynamic environment where everyone on the team is committed to the success of the company. Our culture is highly entrepreneurial, and our team members are encouraged to voice their opinions and ideas to facilitate growth and drive impact. We live out our brand promise of creating more memorable connections with each other every day through rewarding work, supporting career development, fostering a fun and friendly work environment and offering comprehensive benefits, including:  

  • Generous PTO and company holiday policy  

  • Medical, dental, vision insurance  

  • Paid parental leave  

  • HSA health savings  

  • 401(k) retirement savings  

  • Employe Resource Groups to foster inclusivity, belonging and support  

  • Hybrid work environment 

 

 

Equal Opportunity Employer: Emodo provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

Compensation:

The base compensation for this sales role ranges from $150,000 to $165,000, with variable compensation through a performance-based bonus structure.

 

 

Top Skills

Crm Systems
Header Bidding
Openrtb Integrations
Programmatic Technologies
Rtb
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The Company
Charlotte, NC
610 Employees
On-site Workplace
Year Founded: 1967

What We Do

We are technologists, strategists, and creative minds dedicated to moving brands forward with work that delivers results. Our messaging, communications and design are driven by human insights and fresh ideas because starting a conversation is one thing, but building a lasting relationship is another.

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