Director, Product Marketing, eBay Motors

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

About the team and the role:

eBay is seeking a hard-working and dynamic product marketing expert with a proven-track record in transformational leadership. You will build an end to end product marketing team to drive inbound product marketing and outbound go to market strategy to bring buying and selling of cars online, including the entire end to transaction, on the eBay platform. If you are a catalyst for innovation, who enjoys working as a player-coach as well as scaling impact through a team, this is the role for you!

In this role you will grow demand for a new Vehicles business, via the Caramel partnership, helping to integrate the experience into the eBay platform and communications. Additionally, you will support the product strategy and go-to-market launch, adoption and optimization of features delivering new buyer and seller value propositions in the vehicle's category. 

This is a unique opportunity to become an integral part of the eBay marketing team redefining how we bring eBay’s products to market. As Director of Product Marketing eBay Motors, you will be responsible for building capabilities to scale product marketing impact globally. To be successful, you should be an experienced Product Marketing leader with e-commerce and/or two-sided tech marketplace expertise. 

What you will accomplish:

• Influence product roadmaps by synthesizing market, customer and competitive insights, build audience segmentations and opportunity sizing.

• Synthesize customer research into product and/or go-to-market ideas; create customer feedback loops during the product and marketing development process.   

• Build product value proposition messaging, naming, product narratives with proof points, testimonials, and claims content. 

• Manage product launches and ensure customer adoption of new features via in-product content, marketing and communications, customer service, and in-market / sales channels.

• Scale how you and the product marketing organization stay up-to-date with market trends, technologies, and competitor activity to inform product and go-to-market strategy 

• Define key metrics for success, and track progress against goals. 

• Grow and develop a thriving team of direct reports

What you will bring: 

• 10+ years' experience in product marketing, with at least 5 years in a people leadership role in product marketing

• Have worked in e-commerce shopping, social commerce or two-sided tech business contexts

• Success working collaboratively with global cross-functional teams 

• Strong data analysis skills 

• You have launched products globally or in international regions 

Requirement

• Skilled people leader with a track record in building high-performing organizations from the ground-up

Plus

• Past experience in management consulting or brand/product management

• An advanced degree in strategy, marketing, communications, business, or equivalent

The pay range for this position at commencement of employment in California, Washington, or New York is expected in the range below.

$176,800 - $282,700

Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired, employees will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

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eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at [email protected]. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.

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