Director of Digital Marketing Business Operations

Posted 17 Hours Ago
Be an Early Applicant
Santa Clara, CA
Hybrid
173K-303K Annually
Senior level
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
We're putting AI to work for people.
The Role
The Director of Digital Marketing Business Operations will collaborate with senior marketing leaders, develop operational processes to enhance efficiency, manage budgets, lead key projects, and coordinate cross-functional initiatives to achieve digital marketing goals.
Summary Generated by Built In

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
We are seeking a highly motivated and experienced individual to join ServiceNow as the Director of Digital Marketing Business Operations to the Senior Director of Digital Scaled Marketing. In this critical role, you will work closely with the SVP of Digital Marketing to provide strategic support, facilitate communication and collaboration, drive operational efficiency, and ensure the successful execution of key initiatives within the digital marketing organization. As the Director of Digital Marketing Business Operations, you will be an essential partner to the SVP and Senior Director of Digital Scaled Marketing, playing a pivotal role in enabling the achievement of departmental goals and driving the overall success of ServiceNow's digital marketing efforts.
Responsibilities:

  • Strategic Partnership: Collaborate closely with the Sr. Dir of DSM to understand the vision, objectives, and priorities of the department. Provide strategic advice, recommendations, and insights to inform decision-making and drive organizational success.
  • Operational Excellence: Develop and implement operational processes, systems, and frameworks to streamline workflows, improve efficiency, and enhance the overall effectiveness of the Digital Marketing organization. Identify areas for process optimization and drive initiatives to achieve operational excellence. Will own top line management of budget and people strategy.
  • Rhythm of Business: Run QBRs, All Hands, Leadership Meetings, Offsites and Workshops, in addition to driving special projects and global alignment.
  • Cross-functional Collaboration: Foster effective collaboration and communication between the digital marketing team and other departments within and external to Marketing at ServiceNow. Coordinate cross-functional projects, initiatives, and meetings to ensure alignment and successful execution of strategic objectives.
  • Performance Tracking and Reporting: Coordinate timely delivery of reporting (e.g., QBRs) and provide quality control with context to assure global alignment and readiness for executive level audiences.
  • Project Management: Lead and oversee key projects and initiatives within the Digital Marketing organization. Define project scope, objectives, timelines, and deliverables. Coordinate resources, manage dependencies, and ensure successful project execution.
  • Stakeholder Management: Build and maintain strong relationships with internal and external stakeholders, including senior executives, cross-functional teams, vendors, and partners. Represent the Sr. Dir of DSM in meetings, conferences, and other relevant forums as required.


Qualifications

  • Bachelor's degree in marketing, or a related field (Master's degree preferred).
  • 7+ years of experience in Digital Marketing, with a focus on strategy, strategic planning, operations, and program management.
  • Strong understanding of Digital Marketing concepts, platforms, and technologies.
  • Proven track record of driving optimizations, operational efficiency and process improvement within a digital marketing organization.
  • Excellent project management skills, with the ability to lead cross-functional teams and manage multiple initiatives simultaneously.
  • Exceptional communication and interpersonal skills, with the ability to build effective relationships and influence stakeholders at all levels.
  • Ability to take initiative and identify opportunities that will propel the Digital team towards greater impact that align to overall objectives.
  • Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.
  • Ability to work in a fast-paced, dynamic environment and adapt quickly to changing priorities.


Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!
For positions in this location, we offer a base pay of $173,100 - $302,900, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here .
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2024 Fortune Media IP Limited. All rights reserved. Used under license.

Top Skills

Digital Marketing

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The Company
HQ: Santa Clara, CA
26,000 Employees
Hybrid Workplace
Year Founded: 2004

What We Do

As the AI platform for business transformation, we're putting AI to work across organizations — freeing people for work that matters. Making old tech work with new tech. Reaching across departments, from the front office to the back office and every office in between. Our ambition? To become the defining enterprise software company of the 21st century (or "DESCO21C," as we like to call it).

With more than 8,100+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be a Fortune 100 Best Companies to Work For® and World's Most Admired Companies™.

Explore your future career with us, visit www.servicenow.com/careers.

From Fortune. ©2024 Fortune Media IP Limited. All rights reserved. Used under license.

Why Work With Us

By joining ServiceNow, you are part of an ambitious team of change-makers who have a restless curiosity and a drive for ingenuity. We're committed to helping our people do their best work and live their best lives so we can fulfill our purpose together. At the fastest-growing enterprise software company , you can grow can grow your career faster.

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ServiceNow Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

At ServiceNow, we lead with flexibility and trust. For some, home is the primary workplace. For those who come into a ServiceNow workplace, you are empowered to make team-guided and individual-led decisions on how and when you use the workplace.

Typical time on-site: Flexible
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