Digital Marketing Specialist

Posted 12 Days Ago
Bethesda, MD
Mid level
HR Tech
The Role
Employee Navigator is seeking a Digital Marketing Specialist to join their team at headquarters in Bethesda, Maryland. The ideal candidate should have a passion for marketing, with expertise in digital marketing tools and concepts. Responsibilities include managing campaigns in Marketo and MailChimp, developing content for various marketing initiatives, and maintaining brand assets. Qualifications include 3+ years of marketing experience, proficiency in marketing tools and platforms, creativity, and collaborative skills. Healthcare organizational experience is a plus.
Summary Generated by Built In

About Employee Navigator 

Employee Navigator is a rapidly growing and highly profitable $100M ARR SaaS insurance & HR technology company that works with the nation’s leading insurance carriers, payroll companies & insurance brokers. Our products are designed to make it easier for our customers to manage the complexity of employee benefits & HR including benefits administration, employee onboarding and much more. Employee Navigator is the leading broker-centric benefits administration and HR platform in the US serving over 175,000 companies.  

We’ve been named one of the Washington Post’s Top Workplaces six years running. 

About the Position 

Employee Navigator is looking for a Digital Marketing Specialist to join us at our headquarters in Bethesda, MD. The ideal candidate has a passion for all things marketing and should have a basic understanding of digital marketing concepts and tools.  In this role you will provide creative ideas for content marketing and website updates, manage new partner launches, and help to craft the overall marketing strategy for the organization. This is an onsite role working out of our Bethesda, Maryland office. 

Responsibilities 

  • Maintain marketing tools: manage campaigns, audience lists, email analytics and campaigns in Marketo and MailChimp. 
  • Develop tactical plans and content in support of overarching strategy and positioning, which may include web page content, digital advertising, social media, email communications, thought leadership and event materials. 
  • Develop content for all marketing initiatives, including blog posts, social media content, and email campaigns, to support overall marketing objectives. 
  • Update and maintain brand assets and marketing materials. 

Qualifications 

  • Interest in marketing, communications, and the desire to learn while staying abreast of industry trends. 
  • Ability to complete high-quality projects quickly and on time. 
  • Creative thinking and problem-solving skills. 
  • Experience working in a collaborative environment. 
  • Exceptional attention to detail. 
  • Some experience or willingness to learn a range of digital marketing tools such as Mailchimp, Google Ads, Google Analytics, LinkedIn Advertising. 
  • Proficiency with MS Office (Word, Excel, PowerPoint) 
  • Some experience of html and wysiwyg editors. 


Top Skills

Google Ads
Google Analytics
Linkedin Advertising
Mailchimp
Marketo
The Company
Bethesda, MD
138 Employees
On-site Workplace
Year Founded: 2008

What We Do

Employee Navigator simplifies benefits & HR for brokers and HR departments around the country. We've built an all-in-one product that consolidates everything from benefits administration to compliance, onboarding and more into one place.

Employee Navigator works with the nation's leading insurance brokers to make it easier for companies of all sizes to run and grow their businesses. See how 50,000+ companies better manage over 6,000,000+ employees with Employee Navigator. www.employeenavigator.com

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