Marketing Specialist

Posted 18 Days Ago
Be an Early Applicant
Mechanicsville, MD
Entry level
Information Technology • Consulting
The Role
The Marketing Specialist will assist in developing and executing marketing plans aimed at enhancing brand awareness and promoting products. Responsibilities include conducting market research, devising creative marketing campaigns, coordinating marketing efforts, and analytics of marketing data to guide strategies. Strong organizational and communication skills are essential.
Summary Generated by Built In

Company Description

eTrepid is the fastest, most aggressive, highest performing IT Provider in Maryland. We are lean, our engineers are brilliant, and our clients do amazing things. We have been in business forever but we have the energy and enthusiasm of a startup. In order to be successful here, it’s best if you like high adrenaline activities, demand the most from yourself in everything you do, and are ready to work as hard as you play. We want this to be the last place you ever work. You’ll grow with eTrepid; you might just be the next CEO! More importantly, we’ll give you every opportunity to learn the craft. We will train you and we will invest in you.

Job Description

We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.

The goal is to deliver effective marketing programs that will help our reputation and growth.

Responsibilities

  • Conduct market research to find answers about consumer requirements, habits and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Undertake individual tasks of a marketing plan as assigned

Qualifications

  • Proven experience as marketing specialist or similar role
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
  • Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
  • Well-organized and detail oriented
  • Exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind
  • BSc/BA in marketing, communications or equivalent

Additional Information

If you have an interest and meet these requirements, we encourage you to apply online!

Must be a United States Citizen to Apply.

Successful applicants will be asked to show proof they can legally work in the U.S. 

EOE Principles Only. 

Top Skills

CSS
HTML
The Company
Mechanicsville, MD
16 Employees
On-site Workplace
Year Founded: 2009

What We Do

The Latin root “trepid” is defined as timid or fearful. The prefix “e” means exclude. Together eTrepid brings you IT services without fear. Welcome to eTrepid, computing without fear.

eTrepid is an Award-winning Veteran Owned Managed Security Service Provider (MSSP) located in and certified by the state of Maryland. We provide complete and comprehensive fully Managed Cyber Solutions that deliver on all five tenants of the NIST framework while providing a $1,000,000 Ransomware Warranty, up to $5,000,000 in Cyber Breach Insurance, and $100,000 in Cyber Crime Insurance.

Our unique service delivery model assures a rapid response and resolution to virtually all business IT needs allowing for a ten-minute response time guarantee. eTrepid also remains on the forefront of industry changes such as regulations associated with the Cybersecurity Maturity Model Certification (CMMC).

The sun never sets on eTrepid, partnering with global leaders in IT enables our client systems to be monitored and serviced by seasoned and certified professionals in real time 24 hours a day, seven days a week, 365 days a year. We can even put boots on the ground in all 50 states.

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