Digital Account Executive

Posted 12 Hours Ago
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Baton Rouge, LA
Entry level
Digital Media • News + Entertainment
The Role
The Digital Account Executive is responsible for acquiring new clients through cold calling and networking, managing client campaigns, and creating go-to-market strategies to meet revenue goals. A positive attitude and strong communication skills are essential for developing client relationships and collaborating with the team to provide innovative solutions.
Summary Generated by Built In
  • Ability to obtain new clients by cold calling, networking, prospecting, and successful negotiation

  • Strong oral, problem solving, communications, writing, negotiation, and presentation skills

  • Attention to detail

  • Time management and ability to juggle multiple client needs

  • Solve problems, collaborate with teammates, and utilize all resources available.

  • Positive attitude, friendly demeanor, and team player

  • Execution of client campaigns from start to finish

  • Provides creative and innovative solutions for clients utilizing industry trends, selling techniques, and digital product knowledge.

  • Create and execute, go-to-market strategies and tactics that result in superior outcomes for the client and in accordance with departmental, company and personal revenue goals.

  • Lead digital marketing services sales efforts focused on metrics-driven success.

  • Achieve monthly and quarterly revenue goals.

  • Identify the needs of local businesses and prepare custom sales presentations with solutions to address those needs.

Qualifications:

  • Well organized, excellent oral and written presentation skills.

  • Ability to develop and enhance strong client and agency relationships.

  • College degree and sales experience in Television or related industry.

  • Proficient computer skills.

  • Valid driver’s license with access to vehicle.

  • Self Motivated

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The Company
HQ: Irving, TX
5,001 Employees
On-site Workplace
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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