Demand Marketing Manager- EMEA

Posted 6 Days Ago
Be an Early Applicant
28 Locations
Remote
Senior level
Energy • Renewable Energy
The Role
The Demand Marketing Manager will create effective touchpoints with customer prospects through event and digital marketing. Responsibilities include developing event strategies, managing events, enhancing the company's presence at industry conferences, executing a B2B digital marketing strategy, and reporting campaign outcomes to executives.
Summary Generated by Built In

Electric Hydrogen’s mission is to make molecules to decarbonize our world! Our outstanding people are our most important asset and will allow us to deliver hydrogen from renewable electrolysis for heavy industry, at prices below fossil fuels. 

Electric Hydrogen is searching for a Demand Marketer to join our marketing team. This role will focus on creating effective first touch points with existing and new customer prospects via both physical and digital channels. The Demand Marketer will be responsible for all aspects of event marketing, from curating our physical presence at the industry’s largest conferences, producing webinars, to coordinating executive panels. For digital, this role will develop and implement a B2B digital marketing strategy that accelerates customer opportunities, drives awareness and creates long-term solutions across channels such as social media, web and search.

You will report to our Product Marketing Manager. You will be remotely based in Europe, and requires travel for conferences.


ROLE AND RESPONSIBILITIES

  • Develop event strategy and goals in collaboration with the Head of Business Development to guide lead generation and influence opportunities through onsite activations and support of the sales team

  • Manage end-to-end event planning and coordination, including creative and content creation, all internal and external logistical coordination (i.e., budgeting, scheduling, speaker prep, meeting support, large-scale booth production), fee negotiations, vendor management and internal team briefings

  • Enhance Electric Hydrogen’s presence at physical events by researching opportunities for optimizing in-person touch points with prospects, customers and main industry partners

  • Planning and coordination of workshops and seminars held in the EU region to inform customers/policymakers/media and other ecosystem influencers on our unique value proposition

  • Scale Electric Hydrogen’s digital marketing strategy through using company owned channels, and paid channels. This includes ownership, management and measurement of digital campaigns across social, web and search.

  • Manage campaign-specific marketing reporting to share with executives


QUALIFICATIONS:

  • Bachelor’s degree

  • Experience working in B2B manufacturing and/or the energy transition

  • Proficiency in Excel (can perform complex functions) , PowerPoint, Google Analytics, Google Search, Linkedin, WordPress and CRM platforms such as Salesforce

  • 5+ years of experience in B2B events and/or digital marketing

  • Requires travel to on-site events across Europe

  • Experience in accomplishing industry-leading events and/or digital campaigns; prefer experience in the energy/climate/sustainability space

  • Customer-minded and passionate about reaching and speaking to customers

  • Excited about clean energy and deep decarbonization

  • Coordinate complex projects across multiple time zones and available to work a flexible time schedule to enable fluid communications between Europe and the USA

#LI-Remote

Actual base salary offered to the hired applicant will be determined based on their work location, level, qualifications, job-related skills, as well as relevant education or training and experience.​

Base salary is just one part of Electric Hydrogen’s total rewards package. We feel strongly that our team should not have to worry about having quality healthcare. In addition to the base salary offered, the hired applicant may receive:​

  • an equity grant​
  • time off programs​
  • a $75/month cell phone allowance​
  • a 4% employer 401(k) match​
  • 100% fully paid premiums for employees and their families: medical, dental, vision, life insurance, short-term & long-term disability coverage​
  • a discretionary bonus​

Electric Hydrogen’s benefits programs are subject to eligibility requirements.

About Electric Hydrogen

Electric Hydrogen is a team of the world's experts in scaling technologies for the post-carbon world, with a proven record in transforming the grid and transportation sectors. Backed by some of the world's top venture capital firms, we design and manufacture electrolytic hydrogen systems matched to renewable power sources to create green hydrogen by splitting water. We are building a cost-effective and transformative path between renewable energy and multiple large industrial sectors. Abundant and low-cost renewable energy sources will power the world, and Electric Hydrogen technology will use this energy to decarbonize industry through sustainable materials. We were founded in 2020 and are based in California and Massachusetts.

Electric Hydrogen is proud to be an equal opportunity employer. We are dedicated to building a diverse, inclusive, and authentic workplace for all to belong. We are aware that people from historically underrepresented groups are less likely to apply if they don't meet 100% of the job requirements. We are actively working on efforts to change this social norm. If you are excited about this role, we encourage you to apply

Top Skills

Google Analytics
Salesforce
The Company
HQ: Natick, Massachusetts
309 Employees
On-site Workplace
Year Founded: 2020

What We Do

Electric Hydrogen (EH2) manufactures, delivers and commissions the world’s most powerful electrolyzers for critical industries to produce the lowest cost green hydrogen. The company’s complete solution includes all system components required to turn water and electricity into green hydrogen, including power conversion, gas processing, water treatment and thermal management. Electric Hydrogen exists to help critical industries advance their climate objectives by making green hydrogen an economic inevitability.

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