Data Scientist, Decisions - AdTech

Posted 2 Days Ago
New York, NY
Mid level
Transportation
The Role
Data Scientist role at Lyft Media focusing on advertising, business metrics, product analytics, and experimentation. Requires proficiency in SQL, programming in Python, and experience in Machine Learning and statistical analysis. Responsibilities include setting business metrics, translating insights into actions, and mentoring junior data scientists.
Summary Generated by Built In

At Lyft, our purpose is to serve and connect. To do this, we start with our own community by creating an open, inclusive, and diverse organization.

Data Science is at the heart of Lyft’s products and decision-making.  You will work in a customer-obsessed environment that is dynamic and impact-oriented, where we embrace moving quickly to build the world’s best transportation. Data Scientists take on a variety of problems, ranging from shaping critical business decisions to building algorithms that power our internal and external products. We’re looking for passionate, driven Data Scientists to take on some of the most impactful problems in our business.

For this role on Lyft Media, you will be working on one of the most profitable and fastest growing revenue centers in our company. We are the team that brings delightful ad experiences in the Lyft app and in out-of-home displays such as tablets mounted behind driver seats or on displays mounted on the top of the cars. We're looking for a motivated and results-oriented Data Scientist with experience in advertising to join our growing team!  This role will require developing keen insights about the enterprises we do business and how best we can serve them using our unique capabilities.

We have doubly lofty goals for 2024 and beyond. You must be able to work fast and independently, and possess excellent teamwork and communication skills. The ideal candidate will also have an excitement for solving data-driven marketing problems and relevant experience in the ads space.

Responsibilities:

  • Set business metrics that measure the health of our products, as well as passenger and driver experience
  • Partner with product managers, engineers, marketers, designers, and operators to translate business insights into decisions and action
  • Find opportunities for growth and efficiency for Lyft
  • Design and analyze product experiments; communicate results and launch decisions
  • Develop analytical frameworks to monitor and visualize business and product performance
  • Be a mentor to junior data scientists and a data-driven thought leader to cross-functional managers

Experience:

  • Degree in a quantitative field like statistics, economics, applied math, operations research or engineering. Advanced degrees (Master’s or PhD) are preferred but not required
  • 3+ years of industry experience in a product analytics-based science or stats role
  • Proficiency in SQL - able to write structured and efficient queries on large data sets
  • Experience in programming, especially with data science and visualization libraries in Python
  • Minimum of 1(or 2)+ years of relevant experience in the AdTech/Advertising industry
  • Experience with Machine Learning at a basic or higher level is desirable
  • Experience in experimentation and statistical analysis
  • Strong oral and written communication skills, and ability to collaborate with cross-functional partners to build the business

Benefits:

  • Great medical, dental, and vision insurance options
  • Mental health benefits
  • Family building benefits
  • In addition to 12 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
  • 401(k) plan to help save for your future
  • 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
  • Pre-tax commuter benefits
  • Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program

Lyft is an equal opportunity/affirmative action employer committed to an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.

This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office 3 days per week on Mondays, Thursdays and a team-specific third day. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year.

The expected base pay range for this position in the New York City area is $124,000–155,000. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Range is not inclusive of potential equity offering, bonus or benefits. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.

Top Skills

Python
SQL
The Company
HQ: San Francisco, CA
22,282 Employees
On-site Workplace

What We Do

Lyft was founded in 2012 by Logan Green and John Zimmer to improve people’s lives with the world’s best transportation, and is available to approximately 95 percent of the United States population as well as select cities in Canada. Lyft is committed to effecting positive change for our cities by offsetting carbon emissions from all rides, and by promoting transportation equity through shared rides, bikeshare systems, electric scooters, and public transit partnerships.

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