CX Research Manager (M/W/D)

Posted 18 Days Ago
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Berlin
Mid level
Real Estate
The Role
The CX Research Manager will oversee the CX Research team, developing strategies to enhance customer experience by analyzing data and translating insights into actionable recommendations. The role involves managing research initiatives, implementing methodologies, and collaborating with various business units to prioritize customer-centricity.
Summary Generated by Built In

Company Description

You'll be joining one of the world’s largest privately owned real estate tech companies and a subsidiary of Axel Springer. Our mission is to unlock everyone’s perfect place! You'll work across some of Europe’s best known digital real estate brands including: 🇫🇷 Meilleurs Agents, 🇫🇷 Groupe SeLoger, 🇧🇪 Immoweb, 🇩🇪 Immowelt, 🇪🇸 Housell and 🇮🇱 Yad2.

You’re most productive when you have the freedom to work with true flexibility.

That’s what we offer you here at AVIV Group.

Job Description

The CX Research Manager will play a critical role in driving our CX Research strategy, particularly in tracking and understanding the customer experience across the Real Estate marketplace. Managing a team of 5-6 CX Researchers, the role requires the ability to translate data into actionable insights and strategies to enhance customer experience and satisfaction, and drive business growth.

Lead the focus on customer centricity across the business and create a marketing culture that prioritises the importance of understanding the customer experience and journey. 

WE ARE LOOKING FOR AN INDIVIDUAL WHO CAN:

Research Leadership 

  • Lead and manage the CX Research team, providing guidance, mentorship, and support
  • Develop, implement and evolve a comprehensive CX research strategy aligned with business objectives (collaborating closely with UX colleagues) 
  • Deliver a range of global and local tracking studies such as NPS, PVM, Brand tracking; inform and influence marketing insights strategy 
  • Confident solving complex, often nebulous problem areas with strategic projects and programmes which deliver on medium to long term goals; able to set milestones and short term actions to get there 
  • Foster a culture of continuous improvement within the CX Research team, encouraging innovation and experimentation.
    • Stay up-to-date with the latest trends and developments in quantitative research and customer experience.
    • Drive continuous improvement in research methods, ensuring the team remains at the forefront of CX research innovation.
  • Work closely with cross-functional teams, including Product, Design, Marketing, and Sales, to ensure understand strategic priorities & inform business decisions.

Research Management & Execution 

  • Team of 4-6 CX Researchers, facilitate team growth by creating career development opportunities and identify high-impact skill gaps for the team
  • Deploy advanced research methodologies to uncover deep insights into customer needs, behaviours, and pain points
    • Ensure the integrity and accuracy of data collection methods and statistical analysis processes.
  • Develop and refine research processes, ensuring efficiency, consistency, and scalability across the team.
  • Enrich experience maps and customer journeys to better understand current performance and opportunities for improvement.
  • Develop and maintain key CX metrics, such as NPS, CSAT, and CES, to monitor and evaluate customer experience over time.
  • Leverage insights from the team to inform business strategy and influences stakeholders and leaders to explore opportunities

Qualifications

AN INDIVIDUAL WHO HAS: 

  • Bachelor’s or Master’s degree in Psychology, Sociology, Market Research, Business, or a related field.
  • 3+ years of [management] experience in customer experience research, with a proven track record of leading and managing research projects.
  • The role requires a strong background in quantitative research, including survey design, statistical analysis, and data interpretation. 
    • Ability to apply advanced statistical techniques to analyze customer data, identifying trends, patterns, and key drivers of customer experience.
      • Working knowledge on cluster analysis 
      • Working knowledge on different statistical platforms (R for statistical analysis; SPSS etc) 
    • Should also have some experience in qualitative research as the team either conducts some of this, or collaborates with qual researchers 
  • Excellent analytical skills with the ability to interpret complex data and translate it into actionable insights for all stakeholders 
  • Proficiency in research tools and software, particularly Qualtrics (ideally Frontline Digital and Qualtrics XM tools).
    • Identify and implement best-in-class quantitative research tools and methodologies to enhance the team's capabilities.
  • Strong product thinking skills, able to turn CX insights into actionable findings that inform product decisions.
  • Exceptional communication and presentation skills - must be able to communicate outcomes to stakeholders, not just doing research to do research 
  • Strong leadership and team management abilities.
  • Ability to work collaboratively with cross-functional teams and influence stakeholders at all levels
    • Context switching a big element of the role - supporting people across domains and teams 
  • Experience in the property technology or real estate industry is a plus.

Additional Information

NEXT STEPS:

Unlock your perfect job with us today and make an application. The recruitment process includes:

  1. Phone call with recruiter (expectations and circumstances)
  2. Hiring Manager Interview
  3. Case study
  4. Interview with Stakeholders
  5. Conclusion

BENEFITS:

  • 30 days annual leave
  • Hybrid or remote working options
  • Flexible working hours
  • Company pension scheme
  • €50 public transport allowance
  • €100 allowance for glasses
  • A mix of Health and Wellbeing benefits
  • Bicycle leasing (Job Rad)
  • Berlin only - Subsidised canteen
  • Berlin only - Kindergarten
  • Charity fundraisers

At AVIV, we are an equal opportunities employer and an organisation where everyone is welcomed to be their authentic selves. We strongly encourage individuals with visible and non visible disabilities, all educational backgrounds, people from minority backgrounds, those from the LGBTQIA+ community and parents and carers to apply. If you need reasonable adjustments at any point in the application or interview process, or wish to discuss part time or flexible working requirements, please let us know.In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
Our ambition is to be the leading Employer in PropTech across Europe and this is a pivotal time to join us and unlock your perfect job!

The Company
Berlin
2,114 Employees
On-site Workplace

What We Do

We’re one of the world’s largest privately owned real estate tech companies and a subsidiary of Axel Springer. Our mission is to unlock everyone’s perfect place! Some of Europe’s best known digital real estate marketplaces and brands form part of our Group, they are: 🇫🇷 Meilleurs Agents 🇫🇷 Groupe SeLoger 🇧🇪 Immoweb 🇧🇪 Realo 🇩🇪 Immowelt 🇩🇪 Neuraum 🇮🇱 Yad2 Our ambition is to be the leading employer in #proptech in Europe. Check out our social posts and career opportunities to become an AVIVer

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