Copywriter, Creative - FIFA World Cup 26™

Posted 18 Days Ago
Be an Early Applicant
New York, NY
68K-90K Annually
Mid level
Fashion • News + Entertainment • Sports
The Role
As a Copywriter for FIFA World Cup 26™, you will create engaging narratives and content for various marketing platforms. Your role involves crafting copy that aligns with the brand voice, collaborating with creative teams, managing projects, and analyzing content performance to optimize future strategies.
Summary Generated by Built In

Who We Are:

On Location is a premium experience provider, offering world class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion. From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier and official service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC and PGA of America, and numerous musical artists and festivals. The company also owns and operates a number of unique and exclusive experiences, transforming the most dynamic live events into a lifetime of memories. On Location is a subsidiary of Endeavor, a global sports and entertainment company.

Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

The Role

As Copywriter, Creative for the FIFA World Cup 26™ Official Hospitality program, you will craft compelling and impactful narratives that capture the excitement and prestige of this global event. You will support the development of a wide range of written content – including marketing collateral, website copy, social media messaging, ad copy, and beyond -- ensuring consistency and alignment with the program’s brand voice and marketing objectives. This role requires strategic thinking, creativity, and a deep understanding of the sports and hospitality industries.

What You’ll Do

  • Develop storytelling strategies that enhance the brand and drive consumer engagement
  • Craft high-quality, engaging copy for various marketing channels including digital, print, social media, and experiential campaigns
  • Ensure all copy aligns with brand guidelines and maintains a consistent tone and style
  • Edit and proofread copy for accuracy, clarity, consistency, and impact
  • Collaborate with the creative team to conceptualize, execute, and review integrated marketing campaigns and related content
  • Work closely with cross-functional teams including marketing, design, sales, and product to ensure clear and cohesive messaging
  • Manage multiple projects with overlapping deadlines throughout the campaign cycle
  • Monitor and analyze the performance of content and campaigns, using insights to optimize future efforts
  • Support the Lead Copywriter in building and refining editorial processes, guides, and best practices
  • Conduct research to stay updated on industry trends and consumer insights to inform content strategies

#LI-MG1

You Have These

  • 4-5 years of experience in copywriting, preferably in the sports, entertainment, and/or hospitality industries
  • Portfolio showcasing a range of writing styles and successful marketing/content campaigns
  • Proven track record of developing creative and compelling copy across multiple channels
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail
  • Experience with video scriptwriting and production
  • Ability to think strategically and align copy with business objectives and brand voice
  • Experience working on large-scale events and/or major global brands
  • Passion for soccer and a deep understanding of the FIFA World Cup™
  • Top-tier project management skills with the ability to change priorities quickly and manage multiple projects simultaneously
  • Experience collaborating with marketing teams – both traditional and digital -- to iterate on copy concepts based on data-driven insights
  • Understanding of consumer behavior and how to craft messages that resonate with diverse audiences, including both B2C (“fan”) and B2B (“corporate”) audiences
  • Familiarity with international markets and the ability to tailor messaging to different cultural contexts
  • Proficiency with using content management systems
  • Bachelor’s degree in Journalism, Communications, Marketing, or related field

We’d Love If You Also Have These

  • Knowledge of SEO best practices and experience optimizing content for search engines
  • Familiarity with content-related metrics tracking, and the ability to use data and analytics to inform and improve content strategies
  • Creative problem-solving skills and the ability to think outside the box
  • Bilingual or multilingual proficiency (especially French and/or Spanish)

This is a full-time contractor position. The contract will extend until September 2026.

Join Our team

Join us in creating unforgettable experiences for fans around the world by delivering exceptional and engaging content for the FIFA World Cup 26™ Official Hospitality program. Your words will help shape the narrative of one of the most prestigious events in sports history.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices. Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.


Hiring Range Minimum:

$67,500 annually

Hiring Range Maximum:

$90,000 annually

The Company
HQ: Beverly Hills, CA
11,131 Employees
On-site Workplace
Year Founded: 1898

What We Do

Endeavor, formerly WME | IMG, is a global leader in sports, entertainment and fashion operating in more than 30 countries. Named one of Fortune’s 25 Most Important Private Companies, Endeavor is the parent of a number of subsidiaries with leadership positions in their respective industries, including WME, IMG and UFC. Collectively, Endeavor specializes in talent representation and management; brand strategy, activation and licensing; media sales and distribution; and event management.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we harness the entirety of our company and lead with a lens of diversity, equity, and inclusion in everything we do. It means that we engage in anti-racism and allyship the way we do anything. Fiercely and Fearlessly. As a global company that drives culture we endeavor to reflect the world’s diverse voices both internally and externally to ensure success in our mission.

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