Conversion Rate Optimization (CRO) Specialist

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Bengaluru, Karnataka
Remote
Mid level
Information Technology
The Role
As a Conversion Rate Optimization Specialist at Sprinto, you'll optimize website performance, run A/B tests, and enhance user interface and experience. You will analyze data using tools like GA4 and lead cross-functional collaborations to improve conversion rates and marketing ROI.
Summary Generated by Built In

Sprinto is a leading platform that automates information security compliance. By raising the bar on information security, Sprinto ensures compliance, healthy operational practices, and the ability for businesses to grow and scale with unwavering confidence. We are a team of 200+ employees & helping 1000+ Customers across 75+ Countries. We are funded by top investment partners Accel, ELEVATION & Blume Ventures and have raised 32 Million USD in funding, including our latest Series B round.


The Role

As Sprinto scales, you will have opportunities to expand into a senior CRO role, managing larger optimization projects and influencing broader growth strategies and processes

Responsibilities

  • Website & Landing Page Optimization: Analyze performance, run A/B tests, and improve UI/UX, CTAs, and page elements for better conversions.
  • Performance Marketing CRO: Optimize landing pages for paid campaigns (Google Ads, LinkedIn, etc.), refining messaging and layouts for higher conversions.
  • Data Analysis & Insights: Use GA4, heatmaps, and session recordings to identify friction points, optimize user flows, and provide actionable insights.
  • Experimentation & Testing: Develop and execute CRO experiments, leveraging A/B testing and personalization strategies.
  • Cross-Functional Collaboration: Work with design, content, growth, and product teams to align CRO with business goals.

  • Success Metrics

  • Improved website & landing page conversion rates.
  • Enhanced user experience across digital touchpoints.
  • Data-driven experimentation with measurable performance gains.
  • Actionable insights that inform marketing and sales strategies.
  • Increased marketing ROI through optimized lead generation.

Requirements

  • 3-5 years in CRO, UX optimization, or related roles (preferably in B2BSaaS).
  • Strong analytical skills with tools like GA4, Hotjar, VWO, Mixpanel, HubSpot.
  • Hands-on experience with A/B testing, heatmaps, and user surveys.
  • Familiarity with HTML, CSS, and JavaScript (a plus).
  • Ability to translate data into actionable strategies and persuasive copy.
  • Strong cross-functional collaboration and communication skills.

Benefits

  • Remote First Policy
  • 5 Days Working With FLEXI Hours
  • Group Medical Insurance (Parents,Spouse, Children)
  • Group Accident Cover
  • Company Sponsored Device
  • Education Reimbursement Policy

Top Skills

A/B Testing
Cro
CSS
Ga4
Hotjar
HTML
Hubspot
JavaScript
Mixpanel
Performance Marketing
Ui/Ux
Vwo
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The Company
HQ: San Francisco, CA
138 Employees
On-site Workplace
Year Founded: 2020

What We Do

Automating Information Security Compliances & Privacy Laws for fast growing SaaS companies.

Use Sprinto to obtain information security compliance, close enterprise deals faster, and pass vendor security assessments easily.

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