Conversion Optimization Manager (m/w/d)

Posted 2 Days Ago
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Mettlach, Saarland
Senior level
Manufacturing
The Role
As a Conversion Optimization Manager, you will analyze and optimize the conversion funnel to enhance revenue growth. Responsibilities include A/B testing, data-driven reporting, collaborating with cross-functional teams, and optimizing product descriptions to improve user experience and conversion rates.
Summary Generated by Built In

Shape & Create - And make it happen!

The Villeroy & Boch Group with its Ideal Standard brand is one of the world's leading manufacturers in the ceramics and lifestyle sector. With our innovative and stylish products from the Dining & Lifestyle and Bath & Wellness segments, we have been creating moments and rooms to feel good in since 1748. Our success is based on the passion, design expertise and innovative strength of our more than 13,000 employees in 42 countries. Want to become part of us? #shapeandcreate

Are you passionate about digital optimization and eager to leverage your expertise to maximize conversion rates across all Villeroy & Boch websites? If so, we have the perfect opportunity for you!

As a Conversion Optimization Manager, you will be the expert on all things related to conversion funnel optimization, actively driving revenue growth and KPIs for our company.

Key Responsibilities:

Conversion Funnel Mastery: Analyze and optimize the entire conversion funnel, pinpointing areas for improvement to increase conversion rates and drive sales.

Customer Journey Optimization: Develop and implement innovative strategies to enhance the user experience across all digital touchpoints.

A/B Testing & Performance Analysis: Conduct rigorous A/B testing to validate your hypotheses and continuously refine your approach, ensuring your optimization efforts are truly impactful.

Data-Driven Reporting: Create compelling reports and dashboards to track performance, identify emerging trends, and inform future optimization strategies.

Cross functional Collaboration: Work closely with Marketing, Product Management, Sales, and IT teams to ensure a unified and optimized customer experience.

Product & Customer Focus: Optimize product descriptions to improve clarity and conversion rates, and work with Customer Service to address any pain points in the customer journey.

Stay Ahead of the Curve: Keep abreast of the latest e-commerce trends, best practices, and innovative tools to continually enhance Villeroy & Boch's online presence.

Your Profile:

5+ years of experience in conversion optimization management or a similar role within e-commerce

A solid understanding of web analytics tools (e.g., Google Analytics)

Experience with A/B testing tools and methodologies, with a track record of successful implementation and results

Excellent analytical skills and a strong data-driven approach to decision-making.

Experience optimizing e-commerce websites and funnels, with a deep understanding of user behavior and conversion drivers

Strong communication and presentation skills with the ability to communicate complex data insights to both technical and non-technical audiences

Experience working in a collaborative environment and building strong working relationships across departments

A passion for e-commerce and a commitment to continuous learning and innovation

Think outside the box with us! #shapeandcreate

The Company
Mettlach
1,858 Employees
On-site Workplace
Year Founded: 1748

What We Do

Opportunities for go-getters and goal-setters – become part of Villeroy & Boch!
Ceramic is our strength. But the ability to perceive things differently is also part of our DNA. For this precise reason, we are looking for motivated colleagues to join our 8,000 employees in 125 countries. People who are eager to make things happen and rise to new challenges. And to work with us to shape Villeroy & Boch's successful future. Find out more about our extensive and varied vacancies offering excellent career and development prospects – in departments including Marketing & Sales, Online Marketing & E-commerce, HR, Finance, SCM, IT and Production.

Take your first step on the career ladder with Villeroy & Boch

Pupils: build solid foundations for your career with an apprenticeship or a dual study programme.
Students: from work experience to student traineeships or dissertation – opportunities are available in many different departments.
Graduates: as part of our junior programme, we support you all the way to your first management position.
Professionals: we offer exciting opportunities for people at all stages of their careers, from entry-level positions to management roles.

You will take on exciting tasks as well as responsibility at Villeroy & Boch from day one. Because we firmly believe that each and every one of our employees has his or her own very individual strengths. We will help to you fully explore this valuable potential, with tailored training and development programmes, a balance between career and family life, an attractive working environment with impressive architecture, modern offices and a friendly atmosphere. And, of course, by rewarding outstanding performance.

Visit our careers website now to find out more about the company and our current vacancies. We look forward to hearing from you. Visit villeroyboch.com/career!

Legal notice & privacy policy:
https://www.villeroy-boch.de/social-media-datenschutz-impressum.html

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