Content Strategist

Posted Yesterday
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Melbourne, Victoria
Hybrid
Senior level
Cloud • Information Technology • Mobile • Productivity • Software • Cryptocurrency
Simpro is the global leading provider of business management software for the trades and services industry.
The Role
The Content Strategist will develop and implement comprehensive content strategies, create high-quality copy across various formats, oversee content editing and proofreading, collaborate with marketing teams, conduct market research, manage contractor relationships, and ensure content aligns with SEO best practices.
Summary Generated by Built In

First Things First - What We Can Offer You

  • Free daily breakfast and lunch provided
  • Flexible working arrangements
  • Monthly RDO (Full time employees)
  • Ground-breaking parental leave program
  • Up to 4 weeks' annual "Work from Anywhere" benefit
  • Opportunities for growth, development and career progression
  • Fun team camaraderie and events
  • Paid volunteer leave days
  • Public holiday exchange
  • Casual dress
  • ​Team social activities
  • Free car parking
  • And a range of other fantastic benefits!

The Job

We’re looking to add an innovative Content Strategist with a proven track record in content creation. This is not merely a copy-editing role; we need a visionary who can shape content strategies and create content to attract ideal audiences.
This candidate should bring strong opinions on how content marketing at Simpro Group can engage, educate, and expand our B2B audience.

What You’ll Do

  • Content strategy: Implement comprehensive content strategies that align with our global targets, product releases, and ideal customer profile.

  • Content creation: Produce high-quality, compelling copy across various formats, including articles, blogs, emails, annual reports and long form content.

  • Content editing: Oversee that our content has a seamless flow and is structured to be clear and engaging. Ensure the content is valuable and helpful to our audience, providing them with actionable insights and information.

  • Editing and proofreading: Ensure all content is error-free, aligns with brand voice, and meets our high standards for quality and accuracy.

  • Collaboration: Work closely with campaigns, design, and product marketing teams to create cohesive and compelling content pieces.

  • Research and Interviews: Conduct thorough research to become a product expert and develop audience personas. Interview customers to gather insights and real-world experiences, ensuring content is deeply informed and resonates with our audience.

  • SEO content pipeline: Work closely with the SEO Strategist to prioritize SEO web page updates and manage the creation or update of copy according to SEO briefs. Manage the weekly blog production schedule with contractors and hand-off to the web team. 

  • Contractor relationships: Manage relationships with external contractors including managing budgets, delivery deadlines, briefing and proofing of completed work to an acceptable standard.

What You’ll Bring

  • Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.

  • 5+ years of experience in content strategy, writing, and editing.

  • Exceptional writing and editing skills with a keen eye for detail and a strong understanding of content flow.

  • Proficient in SEO best practices and content management systems (CMS).

  • Excellent communication and collaboration skills and the ability to manage multiple projects simultaneously.

  • Ability to think creatively and strategically.

  • Experience writing about SaaS Companies and technology.

  • Your resume and a link to your online portfolio or writing samples.

Core values required of all Simpro, AroFlo, BigChange & ClockShark employees:

While experience in the above areas will be highly considered, it’s important to note it will be secondary to the person with the right determination, attitude and compatibility. Our culture and core values are very important to us:

We Are One Team

We Are Customer Centric
We Are Growth Minded
We Are Accountable
We Celebrate Success

Simpro, AroFlo, BigChange & ClockShark are equal opportunity employers with a best-of-class onboarding program and supportive team environments. We embrace and support culture diversity and Equal Employment Opportunity. Aboriginals, Torres Strait Islanders and minority groups are encouraged to apply. .

Visit simprogroup.com/au/company/careers to learn more about us and our values.

We would like to take this opportunity to thank all candidates for their application.

*Please note, no agencies will be accepted in the recruitment of this role.  

The Company
Broomfield, CO
440 Employees
Hybrid Workplace
Year Founded: 2002

What We Do

Simpro is the total business management software for commercial trade service businesses. From job quoting and scheduling to inventory tracking, invoicing and everything in between, Simpro's smart technology solutions and expert long-term support help businesses build, repair and power their future with complete control over operations.

Led by CEO Gary Specter and headquartered in Brisbane, Australia, Simpro supports more than 8,000 businesses and 200,000 users worldwide in the electrical, plumbing, HVAC, security and fire protection industries with 400+ employees in six global offices.

In November 2021, Simpro acquired Clockshark, a US-based timesheeting and scheduling platform and AroFlo, an Australian-based job management software provider.

Our company is seeing tremendous growth globally and especially in the US. As our team grows, so do our opportunities! Join us! We'd love to have you along for the ride!


Why Work With Us

We are ONE Team.

No heroes. No egos. Just a diverse community of passionate people rolling up their sleeves and working hard to deliver exceptional technology, service and outcomes to each and every customer every day. Our values guide us:

We are One Team
We Innovate
We Own It
We Care
We Have Fun
We Understand

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