Content Growth Specialist, LATAM

Posted 3 Days Ago
Be an Early Applicant
São Paulo
Mid level
Social Media
Our mission is to bring everyone the inspiration to create a life they love.
The Role
The Content Growth Specialist will engage with LATAM content suppliers, empower them to produce quality content, manage a community hub, educate creators on Pinterest features, organize digital events, and analyze success metrics to drive growth.
Summary Generated by Built In

About Pinterest:  

Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. In your role, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping Pinners make their lives better in the positive corner of the internet.

Creating a life you love also means finding a career that celebrates the unique perspectives and experiences that you bring. As you read through the expectations of the position, consider how your skills and experiences may complement the responsibilities of the role. We encourage you to think through your relevant and transferable skills from prior experiences.

Our new progressive work model is called PinFlex, a term that’s uniquely Pinterest to describe our flexible approach to living and working. Visit our PinFlex landing page to learn more. 

We are looking for a community-focused Content Growth Specialist based in LATAM to develop and execute growth strategies for small and medium content suppliers. As a Content Growth Specialist, Community, LATAM you’ll be cultivating relationships with content creators to support Pinterest’s growth and content objectives in LATAM. You’ll be a voice for content creators and drive initiatives that meet their goals as well as Pinterest’s growth in the region.


What you'll do:

  • Engage with content suppliers in LATAM and empower them to create high quality content on Pinterest
  • Manage an online community hub in the Pinterest Create Community platform, including sub-community segments (vertical-based, lifecycle based, evergreen)
  • Educate creators on the Pinterest product and drive feature adoption
  • Drive interactive digital events to educate and engage suppliers, including webinars
  • Drive community incentive programs, including Ambassador and gamified incentive programs in alignment with global strategy
  • Analyze key success metrics and translate your findings into actionable learnings and recommendations to drive incremental growth


What we're looking for:

  • 3-5+ years of work experience in a creator/influencer management or marketing role, in social media strategies or digital advertising 
  • Excellent written and presentation skills; ability to represent Pinterest to a large external facing audience
  • Deep knowledge of content supplier space in LATAM
  • Foundational analytical skills (ability to analyze large datasets in google sheets)
  • Growth strategy: ability to segment community and customize programs to meet the needs of each distinct audience, ability to execute on a holistic strategy and understand how various community elements come together
  • Track record in meeting ambitious, metrics-based goals
  • A team player, able to work in a fast-paced, ever-changing environment with technical and non-technical teams
  • Bachelor’s degree in a relevant field such as Computer Science, or equivalent experience
  • Fluent in Portuguese and Spanish


Relocation Statement: 

  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.


In-Office Requirement Statement: 

  • We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
  • This role will need to be in the office for in-person collaboration 1-2 times every 6-months and therefore can be situated anywhere in Brazil. Note: ideally the candidate should be located a commutable distance from the following office: Sao Paulo, Brazil


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Our Commitment to Diversity:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.

 

The Company
HQ: San Francisco, CA
0 Employees
Hybrid Workplace

What We Do

Pinterest is the visual inspiration platform people around the world use to shop products personalized to their taste, find ideas to do offline and discover the most inspiring creators. Today, more than 460 million people come to the platform every month to explore and experience billions of ideas that have been saved. We’re proud to help people to discover and do what they love.

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