Consumer Insights & Analytics Manager DACH (m/f/d)

Posted 16 Hours Ago
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Bremen
Hybrid
Senior level
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
Responsible for developing and leveraging consumer and market understanding to provide business implications and recommendations for the DACH region. Requires strong leadership, cross-country experience, market research expertise, and fluency in English and German.
Summary Generated by Built In

Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride. Also suitable for part-time (80-100%)
This position requires relocation to Bremen
The central area accounts for more of a third of the business in MEU including the biggest continental market (DE). Consumer Insights & Analytics DACH is responsible to develop and leverage consumer and market understanding and turn these into business implications and recommendations for the most relevant countries in the region.
How you will contribute
You will:

  • Understand the Core Consumer and the growth consumers, the laws of growth, helping to bring each to life in the most inspiring way to help marketing to get under the skin of consumers
  • Have strong ability to mine & combine insights from multiple sources with consumer and business knowledge, and synthesize to help providing clear and compelling recommendations for concrete growth activities
  • Have excellent ability to use Nielsen & Household-panel-data to identify drivers of brand/ business performance followed by clear communication toward business team
  • Provide understanding of performance of advertising activities and development of brand equity
  • Liaise with Shopper Insights and other parts of the Insights team to learn and leverage broad shopping and consumer knowledge
  • Leverage insights derived from the Demand Spaces framework to challenge for growth opportunities for MDLZ


What you will bring
A desire to drive your future and accelerate your career with experience and knowledge in:

  • Bachelor's degree (Social Science, Business Administration, Marketing preferred)
  • Min. 6 - 8 years working experience in commercial area (preferably FMCG), min. 5 years of market research
  • Cross-country experience, demonstrated ability to work across cultures and in remote teams
  • Strong leadership skills with the ability to partner and communicate with stakeholders at all levels in the organization
  • Creative & strategic thinking as well as a drive for results
  • Able to partner well with marketing, sales and external agencies
  • Excellent communications skills
  • Fluency in English, business level German at least B2


What we offer

  • Numerous opportunities for professional and personal development
  • Flexible working hours of 37.5 hours/week for a healthy work-life balance
  • A wide range of additional benefits such as Job Ticket or Germany Ticket, sports allowance, company pension scheme, Sodexo card, etc.
  • Hybrid working / Home Office options
  • 30 days annual leave


Relocation Support Available?
No Relocation support available, however for candidates voluntarily moving internationally some minimal support is offered through our Volunteer International Transfer Policy
Business Unit Summary
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
Our people make all the difference in our succes
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Excited to grow your career?
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITER
Job Type
Regular
Brand Building insights
Insights

Top Skills

English
German
The Company
HQ: Chicago, IL
90,000 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world.

Our Purpose
Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way.

Our Brands
We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.

Our People
Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are.

Our Strategies
We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities:

• Growth: accelerate consumer-centric growth
• Execution: drive operational excellence
• Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

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Mondelēz International Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
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