Communication and Brand Manager F/M

We are looking for a Communication and Brand Manager to join our Group Communications Team based in Brussels, Belgium. We are seeking a motivated, dynamic and optimistic teammate, ready to take on new challenges!

About Lyreco

The Lyreco Group is the European leader and the third largest distributor of workplace products and services in the world. A privately-owned company since 1926, Lyreco is now present in 25 countries, operating in 40 different countries across the globe.

A global workplace solutions company with 12,000 employees, Lyreco’s mission is to delivery sustainably, what any workplace needs, so its people can focus on what matters most. We are pioneers, today and tomorrow, in delivering what any workplace needs, from workplace products, to services, anywhere you work. We are active in the areas of office supplies, print services and consumables, PPE and safety solutions, coffee and catering, hygiene and cleaning, furniture and ergonomics solutions, and wellbeing services.

To learn more about Lyreco – see our career website here!

The Communication and Brand Manager is responsible for many organizational and creative tasks to standardize and improve the communication efforts of Lyreco. In this role, the Communication and Brand Manager will develop and implement internal and external communication strategies and campaigns, including Brand management, PR, CSR, Crisis Management, and internal communications.

YOUR MISSIONS:

• Develop strategies and implement channels and procedures for communication in line with the corporate brand identity, vision, mission and strategy
• Manage and update the corporate brand, implement in all countries and measure the brand awareness
• Create informative and interesting press releases, press kits, newsletters, and related communication materials
• Develop and implement effective communication strategies and campaigns that build brand awareness, customer satisfaction and employee engagement or for new projects, launches, events or promotions
• Plan and manage the design, content, and production of all communication materials
• Consult with other teams across the group to identify opportunities, new ideas and needs and develop effective communication procedure for various situations and crises (crisis management)
• Keep the overall overview of communication projects throughout different channels and target audiences
• Supervise projects to guarantee all content is publication ready and in line with messaging and tone of voice
• Perform communication research and monitor the progress of various communications strategies
• Spot trends and identify opportunities to promote and positively represent the organization
• Respond to communication-related issues in a timely manner
• Create style guides for all communications

YOUR PROFILE:

• A master’s in communication or equivalent by experience
• Minimum of 10 years’ experience in communication
• Working in a B2B and international environment
• Customer-facing experience, ideally in agency
• Proven track record working on own initiative, act decisively, promptly, and confidently
• Co-ordination of external parties
• Proven Communication and Brand Manager experience in fast-pacing environment
• Strong communicator with experience creating and executing communication strategies
• Result-oriented, with a can-do attitude required to thrive
• Ability to flex and switch from one focus to another depending on what is priority for the business or team at any time.
• A “team player” who can lead by example, with high accountability for his/her actions.
• Excellent organisation and prioritisation skills
• Excellent communication and presentation skills, including writing, speaking and active listening
• Strong verbal and written English language skills – preferably native English speaker

If the above job description interests you and you think you are a good fit, please send your cv in English! We look forward to receiving your application.

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