About us
Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re driven by progress and thrive on the challenge of relentless improvement.
The Dyson EMEA region spans 14 head offices across cities like Amsterdam, Paris, Cologne, Dubai, and Istanbul, organised into four clusters: Northern Europe, Southern Europe, GB&I, and Emerging Markets. Home to 2,000 talented individuals from 66 nationalities, with 55% female representation, our region thrives on diversity, cross-functional collaboration, and a shared drive for progress.
About the role
This is an exciting international opportunity to lead and shape Dyson’s commercial policy across EMEA. As a key strategist and guardian of the Selective Distribution system, you will oversee the execution of SD requirements and retail terms, ensuring alignment with Dyson’s premium positioning and commercial ambitions.
In this senior role, you will manage and mentor three Commercial Policy Leads, fostering collaboration across multiple functions—including Legal—and market leaders. Acting as the primary custodian of Dyson’s commercial policy, you will drive strategic initiatives, influence high-level decision-making, and ensure consistency across markets.
Your responsibilities will include:
- Setting and steering Dyson’s commercial policy strategy in the EMEA region.
- Leading the consistent execution of Dyson’s requirements for its authorised distribution network, enhancing customer experience.
- Maintaining and evolving a robust monitoring and enforcement system to protect Dyson’s premium brand positioning.
- Overseeing the implementation of Dyson’s guidelines for managing its selective distribution network across all markets.
- Acting as a key business partner to ensure the consistent application of Dyson’s EMEA terms framework.
- Ensuring compliance with the Direct pricing policy designed
- Delivering advanced training programs on selective distribution, terms guidelines, and related topics.
- Managing and coaching three Commercial Policy Leads, providing leadership and guidance.
- Serving as the primary point of escalation for all Commercial Policy-related matters.
- Ensuring adherence to compliance and Dyson’s core values in all commercial interactions.
- Coordinate any changes to selective distribution criteria, Terms Framework and Direct Pricing Policy
About you
We are looking for a commercially savvy leader with a strategic mindset and the ability to operate at a senior level in a fast-paced, international environment. You should possess:
- Fluency in English, with additional fluency in Turkish, Spanish, or Italian being a plus.
- A university degree in Business Administration, Finance, or Law.
- Significant experience in distribution management, sales, pricing, commercial policy, or finance—preferably in the consumer goods industry.
- Demonstrated ability to lead teams, influence senior stakeholders, and manage complex commercial negotiations.
- Strong strategic thinking, problem-solving, and decision-making skills.
- Excellent communication skills, with the ability to engage and align diverse stakeholders in an international matrix environment.
- A proactive, persuasive, and analytical approach with a hands-on mentality.
- Proficiency in Microsoft Office tools.
Benefits
- Discount on Dyson products
- Company Pension scheme
- 29 days annual holiday plan
- Company Fitness plan
- EAP (Employee Assistance Programme)
- Life Assurance Plan
- Transportation allowance (0,21€/km regardless of the means of transport)
- Health Insurance – Medical Contribution
- Eye Examination & Computer Glasses Reimbursement
Please note: New employees to Dyson in Amsterdam commence employment on a 12-month, fixed-term basis.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
What We Do
At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds.
Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education.
Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world.
The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas
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