Client Success Manager, Regulated Offers

Posted 2 Days Ago
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Winston-Salem, NC
Mid level
Fintech • Information Technology • Analytics
The Role
The Client Success Manager for Regulated Offers drives digital strategy for Adult Beverage suppliers, enhances client satisfaction, and optimizes digital promotions. Responsibilities include developing campaign metrics, managing cross-department collaborations, and ensuring clients achieve their goals. They must maintain industry expertise and provide actionable insights based on data-driven performance analysis.
Summary Generated by Built In

The Client Success Manager, Regulated Offers is responsible for driving digital strategy and execution of current Adult Beverage suppliers. In close coordination with the Client Development Director, Adult Beverage, he/she will meet and exceed revenue targets and client goals for digital load to card offers (including targeting & analytics). He/she/ they will ensure that clients maintain a high level of satisfaction with the services and products that Inmar delivers. The Client Development Manager, Digital will monitor performance to optimize and refine Suppliers’ digital promotions, as well as create internal benchmarks and expectations and work with cross-collaborative teams to help build upon, refine, define, and improve the LTC platform.

Primary Accountabilities:

  • Influence (40%)
    • Work closely with internal Adult Beverage Incentive Sales team on Suppliers digital promotions strategies, ongoing contract management, contract renewal and expansion opportunities
    • Develop recommendations and execute promotional programs that align with overall client KPIs and/or individual campaign goals; must be able to articulate and defend strategy
    • Create compelling client-ready assets to motivate and inspire stakeholders, focusing on the clear and concise communication of data-driven recommendations
    • Establish and develop trusted, long term relationships with assigned client(s)
    • Develop holistic view of clients’ business including in-depth knowledge of marketing plans, objectives, strategies, and challenges
    • Manage internal and external communications, garnering support and getting appropriate buy-in across teams
    • Work with multiple departments at Inmar and the clients (e.g., Sales, Operations, IT, Promotion Analytics, Marketing, Reporting, Agencies, etc.) to execute digital campaigns, understand trends of the business, identify and seize new opportunities to grow revenue, and resolve any potential issues
  • Strategic (35%)
    • Develop and monitor campaign metrics to support efficient assessment and optimization of digital promotions, making informed and timely recommendations to enhance performance against client KPIs
    • Deliver post-event analysis with holistic campaign recap and actionable insights and recommendations for future programs and opportunities
    • Maintain expertise on industry trends, technology, best practices, and regulations of relevance to digital promotions
    • Obtain “expert” level understanding of Inmar’s L2C solutions, while thoroughly understanding clients’ strategic goals and objectives - and translate how Inmar’s products and solutions align with those objectives
    • Ensure the client understands the value of the services available and being received to ensure renewals with increased value to the company.
  • Operational (25%)
    • Maintain and utilize current sales materials, as well as ongoing updates to products, tactics, features, etc.
      Manage status tracking of estimates/proposals, currently live offers, purchase order and billing information, and reporting
      In consultation with sales, ensure accuracy of Salesforce.com entries/opportunities
      In collaboration with cross-functional teams, support development and refinement of product and sales materials (i.e. case studies) 

Additional Responsibilities:

  • Performs other duties as assigned
  • Complies with all policies and standards

Required Qualifications:

  • Bachelor’s Degree in business, marketing, communications or a related field
    Minimum 3 years of Adult Beverage Industry experience: marketing, partner management, digital media and/or CPG Account Management  
  • Experience in data-driven strategic planning and data sources and visualization tools
  • Experience with position marketing or digital media, preferred
  • Experience with CPG manufacturers or Retailers, a plus
  • Demonstrated experience in expanding business relationships in a highly competitive environment; ability to sell across products and a variety of different solutions; ability to discern the solution that is best for the customer and the value range they are willing to pay
  • Good decision making, knowing when to leverage additional resources to move deals past obstacles
  • Proficient with Salesforce.com
  • Proficient with Google Suite and Microsoft Suite producing professional business correspondence, proposals and reports
  • Ability to prioritize and manage multiple tasks requiring follow-up and meeting deadline(s); must thrive in a fast-paced, dynamic atmosphere 

Physical Demands
The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.

  • Use Hands to Handle Objects - Regularly
  • Reach with Hands or Arms - Regularly
  • Talk or Hear and Read Instructions - Regularly
  • Stand, Kneel, or Stoop and Lift 20 Pounds - Occasionally
  • View Items at a Close Range - Regularly

Rarely: Job requires this activity up to 25% of the time
Occasionally: Job requires this activity between 25% - 50% of the time
Frequently: Job requires this activity between 50% - 75% of the time
Constantly: Job requires this activity more than 75% of the time
Individual Competencies

  • Adaptable: Arrives at a conclusion based on previous experiences and good judgment.
  • Accountability: Entire organization.
  • Influence: Function.
  • Teamwork: Advanced communication skills used to lead a team.
  • Communication: Contributes to strategy for their team.
  • Problem Solving: Completes routine and repetitive tasks where tasks are straightforward.
  • Inclusivity: Diagnoses issues using a systematic and methodical approach.
  • Business Acumen: Gains support for ideas within the team.
  • Vision and Strategy: Division.

As an Inmar Associate, you:

  • Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations.
  • Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client.
  • Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually beneficial partnerships, leverage information and achieve results.
  • Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability.
  • Understand that results are important and focus on turning mission into action to achieve results following the principles of Flawless Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.
  • Support a safe work environment by following safety rules and regulations and reporting all safety hazards.

We are an Equal Opportunity Employer, including disability/vets.

Top Skills

Salesforce
The Company
HQ: Winston-Salem, NC
2,044 Employees
On-site Workplace
Year Founded: 1980

What We Do

We reimagine everyday business challenges through advanced analytics, technology-enabled and market-driven solutions built to solve some of industries’ biggest obstacles to growth. Inmar Intelligence’s customer-centric approach is evident through our success helping companies dynamically engage audiences, build brand loyalty, create efficiencies and drive profitable growth.

We help leading Fortune 500 companies and emerging brands stay relevant and propel growth while providing their consumers with personalized and precision-driven tools to save money, improve health and safety, and more conveniently go about their lives.

For more than 35 years, we have served retailers, manufacturers, healthcare providers, government and employers as their trusted intermediary and helped them redefine innovation.

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