Business Intelligence Manager - Marketing

We Put the World on Vacation

Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

We are seeking a strategic and analytical Manager of Business Intelligence to serve as the center of excellence for marketing insights and analytics. In this pivotal role, you will lead the efforts to transform complex data into meaningful narratives that inform strategy and directly connect marketing decisions to financial outcomes. As a key partner within the marketing department, you will not only provide robust analytical frameworks but also guide the team in leveraging data to drive smarter, more profitable campaigns and long-term growth initiatives. Your expertise will ensure that our marketing efforts are both data-driven and results-oriented, firmly rooted in a clear understanding of their financial and business impact.
How You'll Shine:

• Data Strategy Development:
• Insights-Driven Decision Making
• Cross-Functional Collaboration
• Performance Measurement and Optimization

Travel Requirements:

• 5% - only for larger team meetings.

What You'll Bring:

• Bachelor’s degree in quantitative fields, data science, analytics, marketing
• Strong proficiency in data analysis, statistical methods, and performance measurement techniques to evaluate marketing campaigns and strategies.
• Deep knowledge of business intelligence tools (e.g., Tableau, Power BI) and proficiency in SQL, Python, or R to manipulate and visualize data effectively.
• Solid understanding of marketing principles, customer segmentation, digital marketing channels, and campaign performance metrics.
• Ability to connect marketing initiatives to financial outcomes, demonstrating how campaigns impact revenue, ROI, and overall business growth.
• Capacity to develop long-term data strategies that align with organizational goals and provide actionable insights to guide decision-making.
• Excellent verbal and written communication skills to present complex findings to non-technical stakeholders, influencing strategy at all levels of the organization.
• Strong interpersonal skills to work effectively with marketing leadership, finance, product, and sales teams, ensuring cohesive data-driven strategies across the business.
• Proven ability to lead teams, prioritize multiple initiatives, and manage projects to successful completion.
• Proficiency in SQL for data querying, cleaning, and transformation.
• Advanced use of business intelligence and data visualization tools like Tableau, Power BI, or Looker.
• Experience with statistical and analytical programming languages such as Python or R.
• Knowledge of data warehousing concepts and familiarity with ETL processes.
• Understanding of cloud-based data platforms (e.g., Snowflake, Google BigQuery) and their integration with marketing systems.
• Ability to design and build dashboards, reports, and scorecards to track key marketing performance indicators.
• Familiarity with machine learning techniques and predictive modeling for customer segmentation and marketing optimization.
• Strong grasp of data governance, security best practices, and maintaining data integrity across multiple sources.
• 5+ years of work experience in a BI, Marketing or Analytics role.

Experience equivalent to the education requirement may be accepted in lieu of the education requirement.

How You'll Be Rewarded:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:

Note: Temporary and/or seasonal associates are ineligible for Paid Time Off.

• Medical
• Dental
• Vision
• Flexible spending accounts
• Life and accident coverage
• Disability
• Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
• Wish day paid time to volunteer at an approved organization of your choice
• 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
• Legal and identify theft plan
• Voluntary income protection benefits
• Wellness program (subject to provider availability)
• Employee Assistance Program

Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to [email protected], including the title and location of the position for which you are applying.