Brand Marketing Specialist

Posted 4 Days Ago
Be an Early Applicant
Cypress, TX
Senior level
Fintech • Real Estate • Financial Services
The Role
The Brand Marketing Specialist at Mr. Cooper Group is responsible for planning and executing marketing campaigns across various channels, managing projects from concept to execution, and collaborating with cross-functional teams. Key duties include developing customer communications, tracking campaign performance, and ensuring brand consistency.
Summary Generated by Built In

At Mr. Cooper Group, You Make the Dream Possible.

Our purpose is simple: Keeping the dream of homeownership alive. As a Mr. Cooper Group team member, you play a big role in making that dream possible. Around here, we know our roles and work together, volunteer to make a difference, and challenge the status quo when needed. Everything we do is in the care and service of our teammates and our customers.

Join us and make the dream of home ownership possible!

Brand Marketing Specialist:

Are you highly organized, self-motivated, and eager to contribute to an innovative in-house Brand Marketing Team? We are looking for a Brand Marketing Specialist to join our team and play a key role in executing impactful marketing campaigns. Reporting to a Brand Manager, this role supports our subservicing client teams and manages critical projects from concept to execution.

As a Brand Marketing Specialist, you will be responsible for planning, coordinating, and executing integrated marketing campaigns across multiple channels. You’ll work collaboratively with cross-functional teams to ensure seamless project delivery, monitor results, and support client onboarding communications.

Key Responsibilities:
- Lead the development and execution of marketing campaigns across email, print, digital, and media channels.
- Collaborate on marketing plans, creative briefs, consumer research, and measurement strategies.
- Manage daily project activities, ensuring timelines, budgets, and quality standards are met.
- Support subservicing client onboarding by developing private label customer communications and onboarding materials.
- Act as a brand steward, ensuring customer-centric messaging and consistency across touchpoints.
- Build strong working relationships with internal teams, including Legal, Compliance, and business partners.
- Coordinate with the Creative Services team to ensure campaigns align with brand guidelines and strategic goals.
- Track and analyze campaign performance, identifying trends and making data-driven recommendations for improvement.
- Prepare and distribute weekly status reports to keep partner teams informed.
- Work with external partners to create innovative customer communications, such as emails, postcards, videos, and other digital media.

Required Skills and Qualifications:
- Bachelor’s Degree in Marketing, Advertising, Communications, Business, or a related field—or equivalent experience.
- 5+ years of experience in marketing, advertising, or a related field.
- 3+ years of experience with integrated communications programs, agency or client-side experience preferred.
- Strong project management and organizational skills, with a proven ability to manage multiple initiatives simultaneously.
- Proficiency in project management tools like Workfront or Basecamp and Microsoft Office 365 (Word, Excel, PowerPoint, Outlook).
- Experience with email marketing and CRM platforms such as Salesforce Marketing Cloud is highly desirable.
- Familiarity with SQL and data analysis is a plus.

Preferred Skills:
- Exceptional interpersonal skills with the ability to build relationships across remote and in-person environments.
- Experience managing client onboarding processes and cross-functional collaboration.
- Knowledge of legal and compliance processes related to marketing and communications.

What We Value
We’re seeking a proactive team player with a high level of attention to detail and a drive to deliver excellence. If you thrive in a dynamic environment and enjoy managing projects end-to-end, this role could be an exciting next step in your career.

Mr. Cooper Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or status as a protected veteran. EOE/M/F/D/V

Job Requisition ID:

023211

Job Category:

Marketing & Communications

Primary Location City:

Dallas

Primary Location Region:

Texas

Primary Location Postal Code:

75019

Primary Location Country:

United States of America

Additional Posting Location(s):

Top Skills

SQL
The Company
HQ: Dallas, TX
5,001 Employees
On-site Workplace
Year Founded: 1994

What We Do

With nearly 4 million customers, we are a proud leader in the home loan servicing industry. But are we content? No way. Every day we challenge convention and reimagine the home loan experience for the better. It’s what makes us who we are.

We’re Challengers of Convention
Challenging the status quo is in our DNA. We’re ditching the old ways and reimagining what homeownership should look like in the era of smart phones, Mars missions, and avocado toast.

We’re Champions for Our Customers
Giving homeowners the best experience possible is the reason we come to work. We believe in honesty, simplicity, and always having our customer’s back.

We’re Cheerleaders for Our Team
Transforming an industry takes a world-class team. Ours is over 9,000 Coopers strong. Creating a place where they love to work isn’t just an HR goal — it’s part of Mr. Cooper's mission.

We’re here to keep the dream of homeownership alive. That means throwing out the old ways and revolutionizing the way people sell, buy and own their homes using the latest technology and good old fashioned customer service.

At Mr. Cooper Mortgage we see a world where homeownership is less worrisome and more rewarding, where having a mortgage is no longer a burden but an opportunity, where homeowners feel 100% in control of their finances and future.

Is Mr. Cooper Mortgage your kind of place? If so, we can't wait to hear from you.

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