Brand Manager Communications

Posted 2 Days Ago
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Hiring Remotely in Issy-les-Moulineaux, Hauts-de-Seine, Île-de-France
Remote
Senior level
Hospitality
The Role
As the Brand Communications Manager at Accor, you'll define and execute communication strategies for various audiences, ensuring brand visibility and consistency. Key responsibilities include developing content for stakeholders, supporting regional communication for hotel openings, and managing internal communications to engage teams. You will also analyze the effectiveness of PR initiatives and organize related events.
Summary Generated by Built In

Company Description

At Accor, we go beyond being a global leader in hospitality—we embrace diversity, creativity, and individuality. Join us as you are, and find a role that resonates with your personality and aspirations.
We are committed to helping you grow and learn every day. We ensure that your work is purposeful, allowing you to explore limitless possibilities throughout your journey with us.
At Accor, you are the author of your own story, and together, we can reimagine the future of hospitality.

Our teams, known as Heartists®, bring together the best of hospitality. Our ambition is to provide our customers with personalized, memorable, and sustainable experiences.

Here, we create new ways to travel within each of our 5,700 hotels, connecting closely with our 100 million clients in 110 countries.
Discover the life that awaits you at Accor Careers: https://careers.accor.com/.
Do what you love, care for the world, and dare to challenge the status quo. #BeLimitless

Job Description

Your Mission

As Brand Communications Manager, you will be responsible for defining and executing the communication strategy across internal and external audiences. You will ensure message consistency and brand visibility while strengthening engagement with key stakeholders: employees, hotel owners, media, and partners


Key Responsibilities

External Communication

  • Support the development and execution of the communications strategy across various stakeholder groups (B2B, B2C, B2O)
  • Develop content for HUB teams to distribute (press releases, media kits, trend reports, etc.) and support regional roll out.
  • Build and regularly update brand communications documents (brand press kits, brand messaging guide, boilerplate, notable addresses, etc)
  • Support the conception, organization and implementation of various projects and events
  • Coordinating interviews and supporting briefing materials for executive profiling
  • Monitor and analyze the performance of PR and communication initiatives


Development Communication

  • Support regional communication activity around new hotel openings and brand growth
  • Collaborate with development and operational teams to showcase brand achievements and key differentiators.


Internal Communication

  • Assist in the creation and implementation of an engaging internal communication strategy to unite and inspire teams.
  • Create and distribute compelling content (presentations, videos, internal platforms, newsletters) that showcases brand initiatives.
  • Collaborate with T&C and Operations teams to reinforce brand identity and values across hotels.
  • Organize and manage internal brand-focused events (webinars, conferences, roadshows) to strengthen engagement.

Qualifications

Masters degree in management/marketing, Communication

+5 years in Communication, Marketing Agency experience would be a plus

Strategic oriented and analytical mind

Excellent communications skills (writing and speaking)

Ability to work transversally

Ability to influence

Project Management

Fluency in both English and French is essential

Additional Information

Why Join Accor?

Accor dares to impact: 

- the world  

  • We are committed to the world around us, with a strong employer culture focused on the development of our 300,000 talents. 
  • We adopt a continuous improvement approach to reduce the impact of digital on the environment across all our projects.

- your career:

  • We enable all our employees to manage their work-life balance and offer them the means to shape their work environment according to their preferences. 
  • Training and career paths are defined both individually and collectively, allowing us to grow together on a daily basis. 
  • We value the richness of diverse nationalities represented, from various backgrounds, encompassing all the stories that make us who we are. We encourage diversity in personalities and professional paths. We know how to adapt to the specific needs of our employees, especially those with disabilities. 

-and also : 

  • ALL - Heartist® Program: Unforgettable stays and experiences at all Accor locations and partner venues worldwide. –
  • Heartist® for Good Program: Commit to supporting an association of your choice from those available on our volunteering platform (1 day offered per year by the Group during your working hours). 
  • An Employee Social Committee (CSE) supporting the financing of your cultural and sports activities. 
  • Sustainable Mobility Package up to €700 for the use of "green" transportation, or 50% coverage of Pass Navigo (public transportation pass). 
  • €10 meal vouchers. 
  • A mandatory health insurance plan funded at 50% by Accor without additional costs in case of enrollment of your dependents. 
  • Attractive working conditions with collaborative workspaces, restaurants, and recreational and sports areas.


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The Company
HQ: Paris
77,633 Employees
Remote Workplace

What We Do

We are Accor

We are more than 290,000 hospitality experts placing people at the heart of what we do, creating emotion for our guests, and nurturing passion for service and achievement beyond limits. Building on the strength of our teams and of our fully integrated ecosystem of leading brands, personalized services & expert solutions, we break new ground to reimagine hospitality and inspire new ways to experience the world.

We are dedicated to suit all desires and needs, and reinvent the guest experience every day with our 45 hotel brands across all segments- 5,600 properties around the world from luxury five-star palaces to smart economy hotels, exquisite residences to full-service resorts.

Because we take care of millions of guests and each of our hotels is a world in itself, where every action counts. We strive to make positive impact both locally and globally, to ensure hospitality benefits not only the few, but all.

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