Associate Omnichannel Marketing Manager

Posted 21 Hours Ago
Be an Early Applicant
5 Locations
74K-166K Annually
Junior
Other • Manufacturing
The Role
The Associate Omnichannel Marketing Manager at Clorox develops and executes omnichannel marketing strategies to enhance shopper engagement at Kroger, collaborating with the sales team and retail partners to optimize performance and align marketing initiatives with brand objectives and budgets.
Summary Generated by Built In

Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace

Your role at Clorox:

Develop and implement Omnichannel marketing strategies and programs that drive shopper engagement and boost demand both in-store and online at Kroger.
Collaborate closely with retail partners and the field sales team to craft and implement integrated business plans, using deep shopper insights to optimize performance across all platforms

In this role, you will:

  • Leverages deep knowledge of Clorox/Brand objectives, customer strategies, and consumer/shopper insights to build tailored, customer-specific strategies and impactful business-building programs.
  • Seamlessly integrates retailer-specific marketing plans into the broader sales strategy to drive growth and alignment across all channels.
  • Lead the budgeting, planning and development of marketing programs at retailer from creative concept to execution.  
  • Works within assigned budget to ensure effective and efficient spends. Gives input into strategies/plans based on pre/post event analysis.
  • Coordinates agency administrative management of budget.   
  • Serves as the voice of the consumer to influence brand and retailer strategy.
  • Builds strong relationships with internal cross-functional teams and uses Omni/shopper marketing and retail tools, processes, resources.
  • Supports external (retailer/agency/vendor/marketing partner) relationships to ensure perfect execution of plans. 

What we look for:

Experience

  • 1-3 years of experience in CPG Brand Marketing, Omnichannel/Shopper/Customer Marketing (preferably at a leading CPG company), or CPG sales experience.
  • Previous experience working with Kroger preferred but not required.

Skills

  • Planning and Organizing
  • Adaption and Flexibility
  • Motivation and Dedication
  • Analytical and Decision Making
  • Interpersonal Relationship Management
  • Communication
  • Leadership and Influence
  • Teamwork

Education

  • BS/BA on Marketing or related experience.

#LI-Hybrid

Workplace type:

Seeking candidates for a hybrid work opportunity, combining the best of both worlds with 3 days in the office. Embrace flexibility and productivity as you collaborate in-person with colleagues, fostering innovation and teamwork.

We seek out and celebrate diverse backgrounds and experiences. We’re looking for fresh perspectives, a desire to bring your best, and a non-stop drive to keep growing and learning.

At Clorox, we have a Culture of Inclusion. We believe our values-based culture connects to our purpose and helps our people be the best versions of themselves, professionally and personally. This means building a workplace where every person can feel respected, valued, and fully able to participate in our Clorox community. Learn more about our I&D program & initiatives here.

[U.S.]Additional Information:

At Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.

We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.

Zone A: $88,700 - $165,900

Zone B: $81,300 - $152,100

Zone C: $73,900 - $138,300

All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.

This job is also eligible for participation in Clorox’s incentive plans, subject to the terms of the applicable plan documents and policies.

Please apply directly to our job postings and do not submit your resume to any person via text message. Clorox does not conduct text-based interviews and encourages you to be cautious of anyone posing as a Clorox recruiter via unsolicited texts during these uncertain times.

To all recruitment agencies: Clorox (and its brand families) does not accept agency resumes. Please do not forward resumes to Clorox employees, including any members of our leadership team. Clorox is not responsible for any fees related to unsolicited resumes.

The Company
HQ: Oakland, CA
7,077 Employees
On-site Workplace
Year Founded: 1913

What We Do

Clorox is a global company with leading brands that have become household names: our namesake bleach and cleaning products; Ayudín® and Poett® home care products; Pine-Sol® dilutable cleaner; Fresh Step® cat litter; Kingsford® charcoal; Hidden Valley® and K C Masterpiece® dressings and sauces; Brita® water filtration products; Glad® bags, wraps and containers; and Burt's Bees® natural personal care products. We manufacture products in more than two dozen countries and market them in more than 100 countries. Clorox trades on the New York Stock Exchange under the symbol CLX.

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