Paid Marketing (PPC) Manager

Posted 17 Hours Ago
Hiring Remotely in Salt Lake City, UT
Remote
Hybrid
100K Annually
Senior level
eCommerce • Legal Tech • Professional Services • Software • Data Privacy
Fighting hubris, mission statement hypocrisy, and a tendency to overcomplicate things. We try to do good work each day.
The Role
The Paid Marketing (PPC) Manager is responsible for launching, managing, and experimenting with multiple PPC campaigns on platforms like Google and Bing, while also exploring social media channels. They will collaborate with cross-functional teams to create effective landing pages and ads, analyze campaign performance, and make data-driven recommendations to optimize marketing strategies.
Summary Generated by Built In

Overview:
Two Barrels is looking for an accomplished Paid Marketing (PPC) Manager to join our digital marketing team. Our ideal candidate will need to be half statistician, half mad scientist and 100 percent proficient in the dark art of paid search. This is a remote position. Our main office is in Spokane WA, and we have satellite offices in Austin TX and Salt Lake City UT.
At Two Barrels, we manage and launch and wide number of PPC campaigns (some national, some local) for many of our brands. We're looking for someone who wants to create and test new experiments, help us expand into more social channels, and take chances while also being mindful of budget. That said, what makes this a truly unique position is that winning strategies do not have budget restrictions. You'll have all the resources and time you need to put a campaign deep in the black.
Location:
Remote | Spokane - Austin - SLC |
Duration:
Full Time
Wage:
Up to $120,000/year
Responsibilities:

  • Launch, manage, experiment, and find successful solutions for multiple paid search campaigns on Google, Bing, and Yahoo!
  • Set and manage PPC and paid media budgets
  • Implement new advertising channels using Meta, LinkedIn, Reddit, Twitter, etc
  • Be a subject matter expert in product meetings
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
  • Be able to effectively work with writers, designers, developers to guide the creation of stunning landing pages, ads and strategies


Minimum Qualifications:

  • 7+ years' experience managing PPC/paid media campaigns as a full-time role
  • Extensive Google/Bing PPC experience and experience using GA4 as being a must
  • Social advertising experience with Meta, Linkedin, Reddit & Twitter
  • Knowledge of programmatic advertising vendors
  • Proven experience managing and succeeding with multiple PPC campaigns
  • Outstanding ability to think creatively, and identify and resolve problems
  • Strong ability to research, analyze, and propose keywords for campaigns
  • Demonstrable ability using a variety of analytics tools including Google Analytics as well as internal reporting tools
  • College degree, preferably Marketing related
  • Experience with Matomo would be a bonus


Why you might like this job:
You've never worked with people who are so prepared and motivated to lower bounce rates and up conversions. You like coming up with creative ideas and have been waiting for the chance to try them. Plus, you have the insane opportunity to launch and refine national and local campaigns at will. This is the opportunity you've been searching for.
#BI-Remote
Benefits:

  • Great Wage & Success Meetings with your manager
  • Work From Home comfort package & company provided equipment
  • 22 days paid time off annually, PLUS 4 paid holidays
  • 4% 401k employer matching through Fidelity
  • 100% employer-paid medical, dental and vision for employees
  • Maternity and Paternity Leave
  • Flexible hours
  • Coffee shop next door
  • Crappy parking? Oh, I mean a cool downtown location for easy public transportation options...

Top Skills

Bing Ads
Ga4
Google Ads
Google Analytics
LinkedIn
Matomo
Meta
Reddit
Twitter

What the Team is Saying

Jason
Joshua Stubb
Vanessa Sickles
Brad Armstrong
Josh Groeschl
Hank
The Company
HQ: Spokane, WA
950 Employees
Hybrid Workplace
Year Founded: 2010

What We Do

Two Barrels is a Professional Services as a Product Company. ( A PSAAP - Duh! ) We run our company via product life cycles. We use tech to make amazing products and invest heavily in humans to help our clients with their business services needs.

Two Barrels is family-owned and operated, employs over 650 good humans across the nation, and services over 3 million active businesses nationwide. As we've grown, we've maintained a 95% employee retention rate. We have no debt, no investors, no venture capital, and no private equity.

What does it mean to be family-owned and operated?

Well, it's not perfect. But growth, profits, KPIs, endless investor meetings, warrants, options pools, vesting, or manipulating employees to be indentured servants in exchange for paper shares that won't make you rich, aren't things we have to deal with here.

We try to do good work and see where it goes. That's our actual mission statement. We try to make our customers and our employees happy. We get to focus on that versus making investors happy. We are well aware of competing with startups, and VC and PE-funded, or worse yet, public companies' total compensation packages, so we bring it up. We are different. Our packages include an excellent salary and 401K to buy stock wherever you want. We try to make our overall benefits better each year as we grow. We offer tough challenges—focusing on the journey as the reward, not the finish line. We try to hire people we enjoy being around.

We're not a platform or an AI cool guy place. We're not software as a service/whatever is the cool thing that gives investors a reason to ask for a higher multiple on their next round of stock dilution. Whoops, I mean, investment for the future.

We make business entity compliance tools. We power over 50,000 Professional Services that do registered agent service, corporate filings, VoIP phones, credit card processing, and various tech products. Here's a few examples of industry leaders riding on our backbone:

https://www.northwestregisteredagent.com/service-signup
https://www.registeredagentsinc.com/solutions/

We made a CRM system but focused on a whole stack of solutions for our business services customers and now we're pretty busy and could use your help. Thanks for looking!

Why Work With Us

A mid sized company servicing millions of clients, employing hundreds, but being family owned and operated with no debt, investors, VC, or PE in the tech space is unique. We offer stability, flexibility, and an opportunity to make a high impact almost immediately. We don't sell data to third parties. We're extremely open source and privacy focused.

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Two Barrels LLC Teams

Team
Product & Tech
About our Teams

Two Barrels LLC Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

As a hybrid employer we have full-time remote employees and employees that live near our offices who have the option to work in-office or from home. There are just a few, select roles that specify and require some in-office time.

Typical time on-site: Flexible
HQSpokane, WA
Austin, TX
West Jordan, UT
Learn more

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