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The Associate Brand Manager is responsible for supporting the Senior Brand Manager in day-to-day marketing and general management duties across a portfolio of food brands, including forecasting, sales analysis, and budget management. The Associate Brand Manager will also work with internal and external partners to execute tactics set forth by the Senior Brand Manager, including new product development, packaging changes, and consumer-focused marketing/advertising programs. In addition, the Associate Brand Manager will have some direct management responsibility for select brands within the portfolio.
Responsibilities:
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Assist with business analytics, forecasting, and planning.
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Coordinate cross-functional teams for various brand initiatives, including new product launches, packaging changes, and cost-saving initiatives.
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Assist in leading consumer and shopper marketing programs.
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Holistic ownership of select brands within the portfolio, including day-to-day responsibilities and the development and execution of long-term strategic plans.
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Partner with consumer insights to analyze data to help shape innovation, core-business and promotional strategies.
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Support in-market brand activations
Experience, Skills, Education:
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Minimum of a Bachelor’s degree in Marketing/Business Administration.
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A minimum of 2 years of marketing experience in consumer products, preferably in food.
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Demonstrates strong business acumen and possesses basic industry knowledge.
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Demonstrates the ability to handle multiple projects in a fast-paced environment.
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Proficient using Microsoft Word, Excel, PowerPoint, Outlook, etc.
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Possesses experience with analytical systems, such as Nielsen, IRI, etc.
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Possess strong communication skills - both verbal and written
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Must be detail oriented and organized.
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Must be a creative thinker.
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Must have an entrepreneurial spirit and a passion for making a difference
Equal Employment Opportunity:
B&G Foods is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you’d like more information about your EEO rights as an applicant under the law, please see www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf.
Top Skills
What We Do
At B&G Foods, we pride ourselves in delivering best in class brands and believe that recruiting people of the highest caliber is essential to our sustained growth and long-term success. If you are looking to join a best in class organization, then this opportunity is for you. Get to know our family…join our family.
To view our open positions, visit us @ http://www.bgfoods.com/careers/careers.asp
Based in Parsippany, New Jersey, B&G Foods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute high-quality, branded shelf-stable and frozen foods across the United States, Canada and Puerto Rico. With our diverse portfolio of more than 50 brands you know and love, including B&G, B&M, Cream of Wheat, Green Giant, Las Palmas, Le Sueur, Maple Grove Farms, Dash, Crisco, Clabber Girl, Ortega, Polaner, Spice Islands and Victoria, there’s a little something for everyone. For more information about B&G Foods and our brands, please visit www.bgfoods.com.
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