Pernod Ricard
Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €8,824 million in FY21.
Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard, Ballantine’s, Chivas Regal, Jameson, Martell, Havana Club, Beefeater, Malibu, Mumm and Perrier-Jouët.
Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. Pernod Ricard Belgium is a distribution affiliate responsible for operations in Belgium and Luxembourg.
The internship will be based in Belgium but will have a Benelux scope, with possible occasional travel to Pernod Ricard Nederland in Amsterdam.
Job description
We are looking for a marketer that is curious, proactive, and a critical thinker to help take Absolut Vodka to new heights in the hearts and minds of Belgian and Dutch consumers.
Under the direction of the Brand Manager, the Assistant Brand Manager will play a key role in the achievement and growth of the brand. This role focuses on aiding in the development of brand planning and developing and executing brand activities that are consumer centric.
Roles and responsibilities
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Campaign development & execution - In partnership with the brand manager, lead agency briefs, coordination with sales team, ensure the plan is executed flawlessly and lead post-campaign analysis to optimize future activities.
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Material production – Brief to suppliers, samples checking and validation, follow up.
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Data-driven decision making - Analyze data, including sales performance, market research, and industry/category trends, to understand the state of the business and identify business insights that will unlock new opportunities.
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Stakeholder communication - Collaborate and communicate effectively, appropriately tailoring messages to the consumer, retailer, various cross-functional groups, and levels of management.
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Cross-functional project management - Engage various cross-functional teams such as trade marketing, digital, on-trade sales, and supply to drive execution of short- and long-term business initiatives.
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Extend brand Initiatives to the trade - Work in collaboration with on-trade team and clients to develop programs and tools that will help increase rotations.
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Benchmark the market competition regarding communication & activations.
Student profile
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University cursus, preferable in Business or Commerce
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Marketing experience, preferable in FMCG or spirit industry is a plus
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High level of initiative and entrepreneurial spirit
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Creativity to bring new ideas to life
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Strong communication and interpersonal skills (written and oral)
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Strong organization skills with attention to detail and accuracy
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Team player
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Fluent in English
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Proficient in Microsoft office
Job Posting End Date:
Target Hire Date:
2025-01-06
Target End Date:
2025-07-04
What We Do
Pernod Ricard is a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organisation in the world. The Group represents 240 premium brands available in more than 160 countries. We are 18,500 exceptionally talented people worldwide with our own salesforce in 73 countries.
Our portfolio is one of the most comprehensive in the market with every major category of wine and spirits, providing Pernod Ricard with a unique competitive advantage. To keep growing our business, transforming our industry and making a positive impact on the world, we believe in the power of human connection. Creating ‘convivialité’ is our business and our raison d’être.
As ‘créateurs de convivialité’, our purpose is to turn every social interaction into a genuine, friendly and responsible experience of sharing. We believe there can be no convivialité with excess and strive to be sustainable and responsible at every step, from grain to glass.
