Account Manager

Posted 6 Days Ago
Be an Early Applicant
New York, NY
82K-100K Annually
Junior
AdTech
The Role
The Account Manager at GroundTruth is responsible for supporting client success through strategic pre-sale and post-sale operations. This role involves utilizing campaign data analytics to enhance account strategies, maintaining excellent customer relations, recognizing upsell opportunities, and actively participating in client meetings to support the sales process.
Summary Generated by Built In

A bit about us

GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand’s advertising.

Learn more at groundtruth.com.

We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work in 2021, 2022, 2023 & 2025! Learn more about the perks of joining our team here.

A bit about you

Account Managers at GroundTruth are product experts that work in tandem with our Account Executives to keep our client’s success at the core of everything they do. Account Managers are expected to provide the highest level of strategic pre-sale planning (account planning/media planning) and post-sale (insights) customer support, while remaining focused on driving client KPIs. The Account Manager will provide superior customer service, resulting in the flawless execution of their campaigns against their client’s KPIs. This role requires a high degree of customer focus, standards of communication, numerical analysis, and project management. 

You will:

  • Own pre and post-sale operations support for the direct sales organization
  • Utilize campaign data analytics and insights (i.e. best practices, historical performance data, case studies, analytics tools, and campaign history)
    • To enhance account team and client knowledge, build strategic account plans, and drive a successful sales strategy.
    • To demonstrate the ability to understand the data and use that data to “tell a story” to a client through reportable insights, wrap up reports, quarterly business reviews, etc.
  • Develop and maintain excellent customer relations, acting as a point of contact for existing customers both direct and via media agencies and agency trading desks
  • Recognize upsell opportunities; lead and influence clients to invest when opportunities arise
  • Support the Account Executive throughout the sales process by being an active participant in client meetings, navigate and influence clients’ personnel (planners and buyers) and compliment client objectives with a suite of corresponding GroundTruth products

You have:

This is our ideal wish list, but most people don’t check every box on every job  description. So, if you meet most of the criteria below and are excited about the opportunity, and willing to learn, we’d love to hear from you.

  • 1 - 2 years media experience in a client facing role
  • Bachelor's Degree or 3+ years of experience in a similar field: ad tech, customer success, project management
  • Proficiency in Office Suite, PowerPoint or Keynote, and Salesforce
  • Technical aptitude: you're not afraid of new technologies and eager to learn them
  • Strong written and verbal communication skills and are comfortable in engaging conversation with any level
  • Strong analytical skills and can digest data to make conclusions and recommendations
  • Client facing experience: Comfortable working in a client facing role in a fast-paced environment with frequent pressure to prioritize work and meet deadlines
  • Strong organizational skills: Ability to prioritize and deliver timely work; best in class project management skills
  • Strategic mindset: Understand components of selling opportunities and be able to articulate at a client level
  • Problem solving skills: Don’t wait for someone else to give the answer; takes charge and feels ownership
  • Flexibility: Dynamic, hard-working, and able to pivot direction quickly to keep up with business demands

Our values

At GroundTruth, we value GRIT and we seek candidates who share these principles. We believe that a strong foundation in these values drives success, fosters collaboration, and enables us to create lasting, impactful relationships both within our team and with our clients.

  • Growth Mindset: We position ourselves toward growth – in the business world and within ourselves.  We see problems as opportunities and approach all situations with an open mind.
  • Respectful: We are respectful to each other, our customers, and our partners in everything we do.
  • Intentional: We question assumptions, turn off auto-pilot, think through each task, act with purpose, and see objectives through to resolution.
  • Trustworthy: We want to earn the reputation of being a trusted media platform and partner by driving real business results for our clients for our colleagues.

Why join us?

  • Be part of a dynamic team: Join a fun, fast-paced environment where your ideas matter and your impact is felt.
  • Opportunities for growth: We believe in internal development, offering plenty of opportunities to learn, grow, and advance your career within the company.
  • Flexibility: We offer a remote-first philosophy and flexible PTO policy, allowing you to balance work with your personal life.
  • Collaborative culture: Work alongside passionate, creative, and motivated colleagues who support each other and encourage new ideas.
  • Comprehensive benefits package: At GroundTruth, we want our employees to be comfortable with their benefits so they can focus on doing the work they love. We offer:
    • Fully-paid medical premiums for employees
    • 401(k) employer match
    • Generous parental leave
    • Wellness and gym reimbursement
    • Family and pet expense reimbursement
    • Education and coaching reimbursement program
    • Daily lunch credit when working in-office
    • Fully stocked snacks and beverages in-office
    • Option for mobile phone reimbursement or separate company phone
    • Equity analysis to ensure fair pay

 

Applicants with disabilities may be entitled to reasonable accommodations under applicable federal, state and/or local laws. If you need reasonable accommodations in the application process, please reach out to us at [email protected].

The base pay offered may vary depending on geographic region, internal equity, job-related knowledge, skills, and experience among other factors.  Our compensation package also includes a comprehensive benefits platform offering and a company bonus. The salary range for this position is listed below.

Salary Range

$82,000$100,000 USD

We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

To ensure your application is properly reviewed, we kindly ask that you submit your resume and optional cover letter through the designated application portal. Applications submitted via the "Contact Us" form on our website will not be considered.

Top Skills

Campaign Data Analytics
Customer Relations
Keynote
Office Suite
PowerPoint
Project Management
Salesforce
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The Company
HQ: New York, NY
388 Employees
On-site Workplace
Year Founded: 2009

What We Do

About GroundTruth

GroundTruth is the leading location-based marketing and advertising technology company. Brands, agencies, small businesses, and non-profits trust our performance-driven solutions to help them reach consumers during moments of intent that generate important business outcomes. GroundTruth’s suite of geo-contextual omnichannel products and services are available at scale through our self-serve advertising platform, managed services, and industry reseller partnerships. GroundTruth’s marketing platform is powered by a unique data set called "visitation data" accredited by the Media Rating Council (MRC). Our proprietary cleansing processes combine contextual mapping technology (BlueprintsTM), owned and operated properties, and third-party mobile location data, together yielding over 30 billion visits annually.

Learn more: www.groundtruth.com

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