Ketchum
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The role involves managing the analysis, optimization, and reporting of paid media campaigns across various digital platforms. The consultant will guide account teams by providing strategic insights from data, manage budgets, mentor junior staff, and develop proposals based on paid strategies.
The Managing Director of Earned Media Strategy at Ketchum will lead the earned media function, crafting compelling narratives and strategic media plans while mentoring a team to enhance client visibility and drive ROI. This role involves building media relationships, providing ongoing counsel to C-suite clients, and integrating analytics and creative functions to solve clients' challenges. The role also includes educating the team on media trends and participating in thought leadership activities.
Ketchum is seeking an Associate Managing Consultant in Analytics to develop client relationships, manage research projects, and provide data-driven insights. The role involves overseeing qualitative and quantitative research studies, analyzing data, presenting findings to clients, and collaborating with specialized teams to create impactful solutions.
Manage all aspects of analysis and reporting for paid media campaigns, providing insights and strategic recommendations to account teams and clients. Oversee junior staff and ensure the integration of various data streams to meet client objectives, focusing on optimizing paid activations and developing client proposals.
Manage all aspects of analysis and reporting for paid media campaigns, including digital and social channels. Develop strategies based on data insights, manage budgets, and provide mentorship to junior staff. Build client relationships and support new business development.
The role of Associate Managing Consultant, Analytics at Ketchum involves managing large-scale research projects, developing client relationships, and leading a team. The consultant will oversee project aspects, analyze data, present findings, and contribute to the creation of research methodologies to provide insights to clients' challenges.