The Programmatic Media Planner is responsible for developing and managing data-driven media plans, overseeing implementation, financial management, reporting, and optimization. This role includes budget tracking, vendor management, and supporting business improvement by achieving departmental goals.

The Programmatic Senior Media Planner is responsible for developing and managing media plans, including financial management, reporting, and optimization. This role also focuses on maintaining vendor relationships and meeting personal and departmental goals to improve business outcomes.