Zenith - Negotiator, Local Investment

Company Description

Publicis Media Exchange (PMX) is the global media platform for Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. PMX is an omnichannel activation powerhouse that drives smart application of investment through leveraging scale, marketplace innovation, deeper partnerships and knowledge. PMX is at the forefront of the converging marketplace building data-informed, tech-enabled media to help marketers connect with consumers in a measurable way. 

Job Description

Ignite your career in the Publicis Media Exchange! Local Media is dynamic and more important than ever, providing clients with market strategies that maximize results while reducing waste. Publicis Media Exchange has a re-imagined Local Media bringing together our Collective, Spark, Starcom, and Zenith agency brands. Join our team and you will learn how to negotiate, place and steward local media buy in markets across the United States on behalf of our envied client roster. The Publicis Media Exchange activates across all local media channels too, including Television, Radio, Streaming Audio, and Digital Video (OTT/CTV/VOD).

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

You will report to Senior Vice President, Local Investment.

As an Associate, you will:

• Learn how to create and activate smart, inclusive and efficient advertising solutions in your assigned local markets
• Learn how to manage timelines, client guidelines, and ensure main performance metrics are achieved
• Become an expert on local market nuances and how to use local market strengths to our client's best advantage
• Become an expert on the leading local buying platforms and tools
• You will have the support of our Supervisors and Management to fuel your growth and maximize your potential
• You will have access to additional training on a vast library of advertising content
• Potential for advancement and future career growth

RESPONSIBILITIES

• Build schedules for lower ranked and lower complexity markets based on client guidelines for Local Video and Audio, subject to Supervisor approval
• Complete systems training
• Complete Media 101 training
• Work with Supervisors to use PMX investment benchmarks within investment of Local video and audio campaigns
• Work closely with Supervisors to follow the most updated client buying guidelines for assigned clients
• Build schedules based on client guidelines for Local Video and Audio, subject to Supervisor approval
• Integrate PMX partner deals within schedules for Local Video and Audio as applicable, subject to Supervisor approval
• Monitor delivery of Local Video and Audio investments within flight when current data is available
• Report and monitor preemption and makegood levels with Supervisors and Analysts, and work with sellers to improve
• Guide added value and ensure station partners are following delivery
• Provide main data to marketplace behaviors throughout the year using the Hotsheet for nuances and input
• With Supervisor assistance, monitor the integrity of PMX rates in assigned markets
• With Supervisor assistance, monitor and inform Client Leads of marketplace pricing updates
• Review and advocate for the 4As Fair Play Charter and all other diversity and inclusion initiatives.
• Conduct all post buy performance tasks including override input and rationale documentation, final delivery reporting, securing and tracking owed ADU/UDW

Qualifications

SKILLS NEEDED FOR ROLE

• 1+ years of experience
• No previous buying experience necessary
• Math and excel skills
• Collaborative
• HMX, Media Ocean (SpectraOX & PRISMA)

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines. 

Compensation Range: $58,500 - $84,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/1/2024.

#LI-Hybrid

Req 24-11672