VP of Solutions Marketing

Posted 9 Days Ago
Be an Early Applicant
3 Locations
Remote
Senior level
Software
The Role
The VP Solutions Marketing leads the commercialization strategy for Valiantys' solutions, ensuring effective market positioning and value propositions. This role involves developing go-to-market plans, collaborating across teams to support customer journeys, and executing marketing campaigns while measuring performance metrics.
Summary Generated by Built In

VP Solutions Marketing

Location: Fully Remote (occasional travel required)

Reports to: Chief Solutions Officer (CSO)


About Us


Here at Valiantys, we are one of the world’s largest Atlassian partners, empowering organizations to achieve greater productivity and collaboration through agile transformation. With a global presence across North America, EMEA, and APAC, we work with many of the world’s leading brands to deliver cutting-edge solutions that support organizational change and foster growth.


We are at an exciting juncture, poised to expand our solution offerings and strengthen our position in the market. Our Solutions Marketing team is a crucial part of this journey, driving the strategy to bring our solutions to market with impact and resonance.



Purpose


The VP Solutions Marketing is responsible for the commercialization strategy of Valiantys’ solutions, ensuring they are positioned for maximum success in the marketplace. Reporting to the CSO, this role partners closely with solution creation, customer success, and engagement teams to build and execute go-to-market strategies that enhance customer experiences and drive business growth. This is a fully remote role with occasional travel.


Responsibilities


Commercialization Strategy


Lead the commercialization strategy for Valiantys' solutions, establishing strong market positioning, compelling value propositions, and effective pricing models.


Collaborate with the CSO and solution creation teams to align marketing and commercialization efforts with solution development.


Partner with regional customer success and engagement teams to ensure marketing strategies support the entire customer journey, from pre-sale to solution adoption.


Go-to-Market (GTM) Planning


Develop and execute comprehensive go-to-market plans, integrating insights from regional customer success, engagement, and sales teams.


Align solution launches with corporate strategy and market demand, ensuring seamless execution across regions (North America, EMEA, APAC).


Cross-Functional Collaboration


Collaborate with customer success, sales, and delivery teams to ensure alignment across the solution lifecycle, from ideation to customer adoption.


Work closely with field and corporate marketing teams to design and deliver solution-specific campaigns that articulate value and differentiation.


Sales Enablement and Training


Partner with the enablement team to equip the sales force with tools, messaging, and training to effectively position and sell solutions.


Ensure alignment between sales, customer success, and delivery functions to support a cohesive solution lifecycle.


Solution Marketing Execution


Develop and refine solution messaging, ensuring all marketing materials—such as brochures, case studies, and digital content—are aligned with the commercialization strategy and resonate with target customers.


Collaborate with marketing teams to execute campaigns that drive long-term solution adoption and customer satisfaction.


Performance Metrics and Reporting


Define KPIs to measure the success of solution marketing efforts across the customer lifecycle.


Leverage data-driven insights to refine commercialization models, enhance marketing impact, and drive continuous improvement.


To be successful, you will need

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 10+ years of experience in solution marketing or product marketing within a professional services or IT consulting environment.
  • Proven track record of developing successful commercialization models for service-based solutions.
  • Deep understanding of the professional services industry and experience working with customer success teams to ensure solution adoption.
  • Strong cross-functional experience with product management, sales, and delivery teams.
  • Analytical expertise to interpret market trends, customer insights, and the competitive landscape.
  • Preferred
  • Experience in IT consulting or professional services, with a background in working closely with customer success and sales teams.
  • Familiarity with Atlassian and other enterprise technology providers.

What we look for

  • Leadership and Collaboration: Strong skills in working across functions and regions to drive alignment and success.
  • Strategic and Hands-On: Able to develop high-level strategies and execute them effectively.
  • Results-Oriented: Focused on driving measurable business outcomes through strategic marketing efforts.
  • Adaptability: Comfortable working in a fast-paced, dynamic environment across global teams.

At Valiantys, we’re committed to helping our clients transform their businesses and unlock new possibilities. If you’re ready to take on a role that combines strategy, collaboration, and a hands-on approach to building market success, we’d love to meet you.

The Company
New York, NY
346 Employees
On-site Workplace
Year Founded: 2006

What We Do

Here at Valiantys, we believe that software has the power to improve collaboration and productivity in all teams, changing the enterprise world for the better. As the leading global Atlassian Platinum Solution Partner, we are passionate about our mission to transform teamwork in all industries to be more collaborative, agile and efficient - unleashing their full potential. Our international presence leverages our outstanding (certified) technical expertise to deliver projects with the best in class agile methodologies and agile tools. Valiantys is a trusted and respected partner to some of the world's largest companies including 42 of the Fortune Global 100. We have been named Atlassian Partner of the year 5 years in a row and are regularly recognized as a Great Place to Work by our employees. Learn more about what we do at valiantys.com.

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