TWF Solution Sales & Go-To-Market Program Manager

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
About Us: ServiceNow aspires to be the defining software of the 21st century and is committed to delivering cutting-edge solutions and services to a global customer base. We are looking for a seasoned professional to join our team and create a comprehensive playbook for our TWF solutions, specifically tailored for our sales and go-to-market teams. This role is critical in ensuring the efficiency and effectiveness of our operational strategies and market approaches.
Job Overview: The TWF Solutions Insights Program Manager will be responsible for managing and executing an action-driven strategic program that drives go-to-market growth through insights, cross-functional collaboration, and continuous development of tools, playbooks, and training materials, while leveraging data and industry trends to optimize sales performance and strategic positioning.
Key Responsibilities:
• Manage and execute a competitive strategy program to drive actionable insights, competitive intelligence, and strategic recommendations to drive go-to-market growth.
• Leverage data and competitive insights to analyze market trends, track program performance, and make informed decisions that drive program success and strategic positioning.
• Collaborate with cross-functional teams, including TWF Solutions, sales, marketing, product development, and customer support, to gather necessary information and insights.
• Conduct interviews and workshops with key stakeholders to understand current practices and identify areas for improvement.
• Create clear, concise, and visually appealing documentation that can be easily understood and followed by sales teams.
• Capture customer win wins, case studies and references by industry and summarize for executive audiences.
Qualifications
• Bachelor's degree in computer science, Information Technology, Business Administration, Marketing, or a related field.
• Minimum of 10 years of experience in the tech industry, with significant experience in TWF Solutions, sales, and go-to-market strategies.
• Proven experience working at least two major tech companies.
• Strong understanding of TWF solutions processes, sales strategies, and go-to-market tactics.
• Excellent writing, editing, and documentation skills.
• Ability to create visually appealing and easy-to-understand documentation.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.
Preferred Qualifications:
• Master's degree in a related field.
• Experience with process improvement methodologies such as Lean or Six Sigma.
• Familiarity with industry-standard tools for documentation, workflow management, and sales enablement.
• Experience with CRM and other sales and marketing tools.
Why Join Us:
• Opportunity to work with a dynamic and innovative team.
• Competitive salary and benefits package.
• Professional growth and development opportunities.
• Flexible work environment.
Equal Opportunity Employer: ServiceNow is an equal opportunity employer and values diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here .
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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