Trade Marketing Coordinator

Posted 3 Days Ago
Be an Early Applicant
San Juan
Senior level
Other
The Role
The Trade Marketing Coordinator at Electrolux will develop and implement strategies to drive sell-out growth at points of sale. This includes analyzing sales data, managing inventory, coordinating promotions and incentives, monitoring pricing, evaluating team performance, and controlling the trade budget, while ensuring compliance with company policies.
Summary Generated by Built In

Marketing

Permanent

Job Description

Join us to create change and have an impact in homes around the world.

At Electrolux, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together.

All about the role:

The Marketing Trade Coordinator will plan and execute strategies and activities that lead to the growth of sell-out in clients, identifying execution opportunities of the 4P’s at our points of sale through the management and monitoring of the promoter team.

What you’ll do:

  • Analyze client sell-out to generate support activities that accelerate rotation at the point of sale.

  • Provide inventory inputs and execution opportunities to the commercial team to achieve the necessary merchandise replenishment.

  • Plan, communicate, and settle incentives for the promotion team and floor sellers to increase sell-out.

  • Consolidate sales and inventory information to create weekly highlights to be shared with the commercial triangle.

  • Develop and approve the monthly calendar for promoters with dates of activities to be carried out with the assigned budget.

  • Assign the sell-out quota by model and category for each account where the promotion resource is assigned.

  • Coordinate and lead the promoter group to ensure compliance with the established sell-out goal, performing weekly sales measurement.

  • Monitor price information weekly for all Pareto stores, verify price changes, discontinued/new models, and clearance items through the Chequea app.

  • Settle the payment of incentive campaigns for sellers.

  • Control and ensure proper product displays with the promotion team.

  • Devise plans to obtain new displays at points of sale.

  • Periodically evaluate the team’s performance, providing feedback on actions taken and leadership.

  • Control and manage the promotion team’s mobile tool: Chequea.

  • Manage suppliers for the execution of Pop, Shop Display, Merchandising.

  • Manage, monitor, and control the country’s trade budget.

  • Comply with the policies, procedures, and other control forms established by the company for Occupational Health and Safety programs.

  • Be responsible for using access keys to the company’s various information systems.

  • Comply with policies, standards, and procedures for the continuous improvement of the company.

  • Comply with procedures, programs, and other control forms established by the company to mitigate environmental aspects.

  • Comply with all corporate policies and guidelines of the company.

Qualifications:

  • Associate Degree in Business or related field.

  • Minimum 5 years of experience.

  • Demonstrated cross functional communication skills.

  • Effective verbal and written communication skills.

  • Focused attention to detail.

At Electrolux, we take responsibility for our development in a supportive environment where we embrace our differences and learn from each other. In a truly multicultural setting, we shape living for the better and create remarkable experiences for employees and consumers, all around the globe.

#LI-AB1

The Company
Charlotte, NC
23,469 Employees
On-site Workplace
Year Founded: 1919

What We Do

Electrolux is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our brands, including Electrolux, AEG and Frigidaire, we sell approximately 60 million household products in approximately 120 markets every year. In 2020 Electrolux had sales of SEK 116 billion and employed 48,000 people around the world. For more information go to www.electroluxgroup.com.

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