Television Account Executive

Posted 18 Days Ago
Be an Early Applicant
2 Locations
Junior
Digital Media • News + Entertainment
The Role
The Television Account Executive is responsible for generating advertising revenue through client relationships and sales calls. This role involves sales presentations, account management, creating advertising schedules, and collaborating with clients on effective advertising strategies. The executive seeks to grow revenue and meet sales goals in the Norfolk market.
Summary Generated by Built In

TELEVISION ACCOUNT EXECUTIVE

WAVY-TV10 and WVBT FOX43 in the Norfolk, VA, market seeks an Account Executive with a winning attitude and a desire to succeed.

The Sales Account Executive position generates advertising revenue by calling on established agencies, cold-calling new prospects and providing insight to potential clients of the merits of television and digital advertising.

  • Implements strategies to consistently grow revenue and exceed revenue goals.
  • Establishes credible relationships with local business community.
  • Makes sales calls on existing and prospective clients.
  • Maintains assigned accounts and develops new accounts.
  • Prepares and delivers sales presentations to clients.
  • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provides clients with information regarding rates for advertising placement in all media.
  • Develops advertising schedules with clients and station personnel responsible for placing advertising on station media.
  • Works with clients and station personnel to develop advertisements.
  • Performs other duties as assigned.

Requirements & Skills:

  • Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
  • Minimum one year’s experience in sales, preferably in the media field.
  • Valid driver’s license with an acceptable driving record.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Proficiency with computers, telephones, copiers, scanners and other office equipment.

To be considered for this job you must apply online at https://nexstar.wd5.myworkdayjobs.com/nexstar

No calls.  Pre-employment background & DMV check.

EOE/MINORITIES/FEMALES/VETERANS/DISABLED

#LI-Onsite

The Company
HQ: Irving, TX
5,001 Employees
On-site Workplace
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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