Technical Product Marketing Director, Agentforce

Posted 16 Hours Ago
Be an Early Applicant
San Francisco, CA
231K-335K Annually
Senior level
Cloud
If you’re ready to build your future — and the future of technology — then you’re in the right place.
The Role
The Technical Product Marketing Director will lead the Agentforce marketing team by creating innovative product demonstrations, developing effective sales training materials, and distilling product strategies into core messaging. This role requires collaboration across teams and a deep understanding of technology trends, with an emphasis on effective storytelling and customer engagement.
Summary Generated by Built In

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Software Engineering

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

We’re looking for a Technical Product Marketing Director to join our Agentforce marketing team! This is an opportunity that allows you to exercise your strategic vision, storytelling skills, and technical expertise. Technical Product Marketers are storytellers: simplifying complex concepts, crafting stories that are human and easy to relate to, highlighting customer success, and grounded in an understanding of our products & features. We measure our success by our ability to develop relevant positioning and messaging, innovative demos that bring our product use cases to life and drive sales pipeline and new customers into the business.
We are looking for someone with outstanding leadership skills, deep technical knowledge and a skill for translating our current and future capabilities into compelling stories. You are a big picture innovator who isn’t afraid to roll up your sleeves and craft compelling content to support our customers, partners, and sales teams. You are comfortable both producing presenting live demos, messaging, enablement, and demo education to our internal, partner and customer audiences. In this role, you will work cross-functionally with product teams, marketing teams, sales teams, developers, designers, and more. The best candidates will be highly collaborative individuals and initiative takers who are motivated by a fast-paced environment.

Responsibilities & Impact

  • Build innovative and differentiated Agentforce product demonstrations based on our customers’ top goals and challenges.

  • Lead the creation of succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our complete suite technology

  • Partner with Product Management to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging.

  • Roadmap our Agentforce product strategy to life in launches, new releases, content, campaigns, events, and sales enablement

  • Partner closely with campaigns, solution engineering, and other product marketers and drive cross-functional alignment on programs to drive pipeline.

  • Keep current with technology trends and incorporate emerging technologies into our keynotes and demos.

Required Skills

  • 8+ years of experience in technical product marketing, product management, or solution engineering at a high tech company, or similar equivalent.

  • Experience with enterprise applications such as CRM, ERP, customer service or homegrown solutions.

  • Expertise in building product demos end-to-end.

  • Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers.

  • Consistent track record in defining/driving project execution and thriving in dynamic environment.

  • Phenomenal leader with expertise leading and inspiring through influence.

  • Hands-on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch-decks, demo videos, and event/webinar content.

  • Experience with JavaScript, HTML, CSS, iOS, APIs, Apex, Java (some mix), Design tools such as Figma.

  • Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)

  • Willingness and flexibility to travel to both domestic and international locations - up to 25% travel

Preferred Skills

  • Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a fast-paced environment.

  • Video design and editing skills including the ability to record and produce polished demo videos using tools like Adobe Premier, Camtasia, or FinalCut.

  • Experience with the Salesforce products and/or other SaaS and B2B technology platforms

  • Salesforce Certifications (Administrator, Developer) and Trailhead badges a plus. As well as application development on the Salesforce Platform

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com.

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

For California-based roles, the base salary hiring range for this position is $230,800 to $334,600.

Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, benefits. More details about our company benefits can be found at the following link: https://www.salesforcebenefits.com.

Top Skills

Apex
APIs
CSS
HTML
iOS
Java
JavaScript
The Company
HQ: San Francisco, CA
72,000 Employees
Hybrid Workplace

What We Do

Salesforce is the #1 AI CRM, where Humans with agents drive customer success together. Through Agentforce, our groundbreaking suite of customizable agents and tools, Salesforce brings autonomous AI agents, unified data from any source, and best-in-class Customer 360 apps together on one integrated platform to help companies connect with customers in a whole new way.

Salesforce is democratizing AI agents for businesses of every size and industry so every company can embrace a workforce without limits. Our low code, open, and secure platform helps companies build and customize Salesforce fast so they can safely scale AI-powered work to every customer and employee experience and transform their business.

Salesforce is proud to be the market leader, but we’re even more proud to lead in philanthropy, innovation and culture. Guided by core values of trust, customer success, innovation, equality, and sustainability, Salesforce is more than a business — we’re a platform for change.

Why Work With Us

There’s no typical day in the life of a Salesforce employee. You could be transforming our next AI innovation — or transforming your community. Closing deals — or closing your laptop for a day of Volunteer Time Off. Driving change for our customers — or driving change within one of our high-performing teams.

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