{T&A OGILVY} ACCOUNT DIRECTOR (PR) - VIETNAMESE CANDIDATE ONLY

Reposted 2 Days Ago
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Ho Chi Minh City, Ho Chi Minh
Senior level
Agency • Marketing Tech
The Role
The Account Director (PR) at Ogilvy will lead the Business Team, manage client relationships, develop comprehensive communication strategies, oversee crisis communications, and measure strategy effectiveness. The role requires extensive experience in PR, account management, and strong communication skills to influence stakeholders and maintain quality operational performance.
Summary Generated by Built In

About Ogilvy  

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

What You’ll Do

To support our continued growth, we are now looking for an Account Director (PR) who can lead the Business Team department including multiple sub-teams, with roles as below:

  • Account Management & Client Partnership
    • Uncover business needs and objectives, craft appropriate overall strategies and plans to achieve clients’ business objectives.
    • Understand clients' businesses and identifies opportunities to grow our business with them.
    • Maintain a close understanding of client campaigns, objectives, and challenges.
    • Proactively consult with clients on emerging opportunities and potential risks, providing timely and insightful recommendations.
    • Provide strategic oversight and guidance on account management activities, ensuring alignment with client objectives and overall business goals, as well as service quality.
  • Media Relations and Local PR Expertise
    • Serve as the agency's leading expert on the Vietnam media landscape, possessing an extensive network of media contacts and a deep understanding of media operations and trends.
    • Proactively cultivate relationships with key media and influencers.
    • Provide expert guidance on navigating media crises and protecting brand reputation.
    • Act as a trusted partner to brand leaders, offering informed perspectives and strategic recommendations.
  • Strategy Development & Execution
    • Develop and execute a comprehensive communications strategy aligned with the corporation’s overall goals and brand objectives. Manage communication campaigns across multiple channels including digital, print, social media, and press.
    • Demonstrate proficiency in writing skills to craft internal and client correspondence, communications plans, press materials, new business proposals, etc.
    • Perform tactical proficiency in media practice including creating and driving outreach plans, message development, management of events, growth of contact network and effective pitching and training of spokespersons on speeches and presentations.
    • Support brand awareness efforts and ensure all communication aligns with the branding guidelines.
    • Work with cross-functional teams to create cohesive messaging for campaigns, events, and product launches.
    • Measure the effectiveness of communication strategies through analytics and feedback.
    • Identify opportunities to create new and innovative PR solutions that address emerging client needs and help them establish a competitive edge.
  • Crisis Communication
    • Prepare for and manage communication strategies during crisis situations, ensuring timely and effective responses to protect the brand’s reputation.
    • Provide guidance to senior leadership on crisis communication tactics and handle sensitive situations with discretion.
  • Talent Coaching and Development
    • Mentor and develop team members to become trusted advisors and strategic partners to clients.
    • Cultivate a culture of proactive problem-solving, innovation, and client-centricity within the team.
    • Empower team members to anticipate client needs and proactively offer solutions.

What You’ll Need  

  • At least 8-year experience in PR/ Comms, already 1 - 2 years at Account Director- PR. Background agency is preferrable. 
  • Proven ability to juggle multiple account management projects at a time, while maintaining sharp attention to detail.
  • Understanding of PR landscape with strong media relations and deep knowledge of PR & influencer marketing campaigns.
  • Demonstrable ability to communicate, present and influence key stakeholders at all levels of an organisation, including executive and C-level.
  • Strong verbal and written communication, and presentation skills.
  • Critical thinking and problem-solving abilities.
  • Team player who can work well with tight deadlines.
  • Possesses a high degree of English competency.


At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. 

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. 

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

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The Company
HQ: New York, NY
11,000 Employees
Hybrid Workplace
Year Founded: 1948

What We Do

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities. 

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