Strategist, SEO

Company Description

Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Job Description

The SEO Strategist operates in conjunction with account leadership on issues related to SEO strategy. This role builds and maintains strong working relationships through daily SEO team interaction and is a key contributor in all day-to-day tasks and projects. This individual works closely with peers from Media, Paid Search, Social, Creative and other disciplines to support the vision and SEO strategy.

Core Craft Skills

• Actively engages in understanding the search and social landscape as well as best practices through participation in internal training programs.
• Demonstrates an effective client service orientation.
• Writes META data, performs KW research, creates reports, surfaces insights, presents SEO recommendations.
• Exhibits emerging relationship skills (clients, internal team and partners).
• Participates in cross-functional initiatives to better understand Razorfish service offerings.
• Connects current data insights/tactics with longer-term strategy objectives.
• Consistently prepares well thought out solutions, answers and ideas.
• Possesses strong reporting skills; exhibits attention to detail and a proven ability to solve problems.
• Has become an expert in relevant SEO tools.

Client Exposure

• Presents performance results clearly to both internal and external clients.
• Facilitates regular client contact, communications and distributions of deliverables.

Team Leadership

• Aids in on-boarding of new personnel and mentoring of Search Coordinators.

Agency Leadership

• Contributes to internal company newsletter and shares insights / information on internal company calls.

Qualifications

• 1-3 years of SEO experience, preferably in an agency setting.
• Understanding of how to conduct keyword research, SEO metadata optimization, SEO tags (e.g. header tags, alt text), internal link recommendations, and technical SEO auditing, including but not limited to, site speed reports, mobile friendliness tests, structured data, search engine crawl barriers.
• Working knowledge of SEO tools such as Google Search Console and enterprise reporting tools like BrightEdge, Conductor, Lumar, Ahrefs, ScreamingFrog, and SEM Rush.
• Presentation skills with the ability to communicate recommendations and outcomes in both written and verbal forms.
• Strong organizational, time management, attention to detail skills.

Additional Information

All your information will be kept confidential according to EEO guidelines.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. 

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $58,500 - $88,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.