Job Title
Sr. Marketing Manager, Style - Beauty & Style Group
Job Description
About The Position
Dotdash Meredith is seeking a Senior Marketing Manager to join our Beauty & Style vertical, contributing to the forward movement of brands like InStyle, Byrdie, Brides and Shape. You will manage daily proposal work, partnering with sales and support teams to play an integral role in the success of our Style business. As the quarter back to our pitch process, you understand advertisers’ business goals, are able to digest and apply audience insights to business problems and ultimately know the most effective Dotdash Meredith product solutions to help achieve those goals. As a team contributor, you will support the development process for Dotdash Meredith brands and play a proactive role in monetizing our brands’ key initiatives with advertising partners.
Reporting into an Executive Director, the Senior Manager, Marketing, plays a critical role in developing and packaging innovative opportunities and products for our advertising partners.
Hybrid 3x a week- New York, NY
In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
About The Positions Contributions:
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Play a significant role in generating revenue as a trusted and knowledgeable partner to the Style sales team across categories including apparel, footwear, jewelry + watches, athleisure and retail
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Leverage industry expertise to create compelling proposals around our social, digital, video and related brand portfolio and capabilities,extracting and applying best practices against the business holistically.
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Serve as a subject matter expert in the Beauty and Style categories, contribute to our go-to-market strategies, and execute on excellent and compelling narratives
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Attend client briefings and sales presentations to pitch integrated marketing solutions/ideas
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Work closely and collaboratively with internal partners and stakeholders such as Editorial, Digital, Video, Data, Brand, Custom Content, Product & Creative teams to develop and execute on new advertiser opportunities while leveraging our full portfolio of assets.
The Role’s Minimum Qualifications and Job Requirements
Education: Bachelor’s Degree Preferred
Experience:
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Minimum of 3-5 years of ad sales marketing / promotion (digital and/or cross-platform marketing)
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2+ years within the Beauty & Style industry most recently preferred
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Experience ideating and developing advertising programs required – excellent proposal and presentation writing, insight identification, and welcoming receiving + sharing constructive feedback are key
Specific Knowledge, Skills, Certifications and Abilities:
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The ideal candidate will be a dynamic, collaborative, self-motivated marketer with a proficiency for delivering creative solutions and best-in-class ideas that connect with consumers, deliver results for advertisers and drive revenue. This individual will have their finger on the pulse of consumer and marketplace trends shaping business and have an ability to create a narrative that clearly articulates Dotdash Meredith’s strengths and competitive advantage.
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Exceptional creative writing and storytelling skills with an ability to execute visually impactful presentations
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Effective organizational skills with an ability to manage multiple projects in a fast-paced environment
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An excellent communicator, who remains poised under pressure and can tailor messages for different audiences with the ability to present to both internal and external stakeholders
% Travel Required (Approximate): < 10%
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
Pay Range
Salary: New York: $90,000.00 - $110,000.00
The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
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Top Skills
What the Team is Saying
What We Do
Dotdash Meredith is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. Dotdash Meredith brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.
Why Work With Us
Dotdash Meredith has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.
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Dotdash Meredith Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
