Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week. Additionally, employment with BambooHR is contingent on passing both a background and credit check.
Essential Job Duties
As a Senior Manager, Marketing Analytics, you’ll be joining the team at a pivotal moment, playing a key role in shaping the team’s direction and impact. Our Marketing Analytics team plays a crucial role in driving data-driven decision-making across our marketing initiatives.
You’ll be responsible for leading a team of four Marketing Analysts, providing mentorship and coaching to enhance their skills and performance. In this role you will foster a culture of critical thinking and curiosity, empowering team members to explore data deeply and propose innovative solutions. You will collaborate closely with marketing leaders to leverage data in identifying areas for improvement and uncovering potential opportunities for growth. You and your team will also support channel managers and provide them with the data and insights they need to optimize the performance of their channels. And your team will help support larger initiatives and long-term planning as well.
As the Analytics team matures, it will need to deliver on the following priorities. As our Marketing Analytics team’s leader, you’ll play a central role in ensuring these priorities come to life!
- Develop a cohesive vision for both tactical and holistic reporting
- Increase confidence in reporting deliverables
- Provide increased visibility into the effectiveness and ROI of Marketing efforts and spend
- Add to the skills and capabilities of the current Analytics team
- Position the Analytics team as strategic partners for the greater Marketing org
- Empower Analysts to see and communicate the “so what?” in the data
- Promote a culture of data literacy
In the day to day of your role, you will:
- Ensure your team is able to analyze complex data sets and translate findings into actionable insights that drive marketing strategies
- Coordinate with internal stakeholders such as Data Engineering, IT, and Sales Ops to ensure the accuracy and availability of the data your team uses to generate reports and analysis
- Develop a close relationship with Marketing partners on the FP&A team to ensure alignment in goal setting, planning, and forecasting processes
- Lead team members to take ownership of their projects by delivering not only data but also insightful analysis and actionable recommendations
- Identify business challenges and opportunities through data analysis and develop innovative solutions to marketing problems
- Evaluate the evolving needs of Marketing stakeholders and adapt the deliverables and cadence of your team’s work to align
- Build and maintain a Marketing Analytics roadmap
- Support overall data enablement and data literacy efforts across the Marketing team
- Stay up to date with advancements in AI-supported data collection and analysis, and make recommendations based on industry best practices
What You Need to Get the Job Done
- Education: Bachelor's degree in Marketing, Business, Statistics, Data Science, or a related field (or equivalent work experience)
- Marketing Analytics Experience: 8+ years of experience in Marketing Analytics
- Leadership Experience: 4+ years of leadership experience with the proven ability to mentor and coach team members
- Analytics Mentorship: Proficiency in coaching team members to analyze complex data sets and translate findings into actionable insights
- Roadmap Ownership: Experience in crafting and prioritizing initiatives for the team based on assigned objectives and strategy
- Tech Stack Familiarity: Deep familiarity with data warehouse tools, Tableau, Adobe Analytics, and a strong understanding of the use cases and data structure for Marketing tools like Salesforce and Marketo
- Marketing Understanding: Understanding of digital marketing channels and metrics (e.g., SEO, SEM, social media, email marketing), with previous experience developing/using Media Mix Modeling and other measurement frameworks
- Collaboration: Strong cross-functional collaboration skills with experience working on multi-department goals involving overlapping strategies and plans
- Project Management: Strong project management skills, with the ability to manage multiple projects and deadlines
- Innovation: Creative thinking to develop inventive solutions to marketing problems
What Will Make Us REALLY Love You
- Proficiency in statistical analysis and data modeling
- Experience with A/B testing and other experimentation methods
- Experience managing analytics agencies
- Experience using AI-first data and reporting tools
- Ability to adapt to changing business needs
- Bonus if you have familiarity with marketing spend tools (such as Uptempo, Morphio, Plannuh)
- You consider yourself a self-starter who takes initiative and strives for continuous improvement
- A Master’s degree is a plus (not required)
What You'll Love About Us
- Great Company Culture. We’ve been recognized by multiple organizations like Inc, Salt Lake Tribune, Glassdoor, & Comparably for our great workplace culture.
- Make an Impact. We care about your individuality by giving you freedom to grow and create within the company, regardless of your position.
- Rest and Relaxation. 4 weeks paid time off, 11 paid holidays, and we pay you to go on vacation (ask us about this)!
- Health Benefits. Medical with HSA and FSA options, dental, and vision.
- Prepare for the Future. 401(k) with a generous company match, access to a personal financial planner, and both legal and life insurance.
- Financial Peace University. We pay for a one year subscription and you walk away with financial savvy and a bonus.
- Give back. Get paid to give your time to the community: ask us about this!
- Educational Benefits. Whether you are a previous student, or currently enrolled in higher education, we can help cover some of those expenses.
- Amazing Office Amenities. We’ve got incredible benefits at our Draper headquarters including a full size gym, pickleball courts, a great office cafe, and free fountain drinks! Ask us more about our office!
- In-Person Onboarding! All new hires get to experience our in-person onboarding class, Bamboo Beginnings, at our Draper, UT headquarters! Ask us more about Bamboo Beginnings!
- Flexible Work Models. In-office, work-from-home, or hybrid, depending on position and location.
About Us
At BambooHR, we're building something different: we're building a people intelligence platform that transforms HR and sets people free to do great work! We're a proven market leader driving innovation while building lasting success through thoughtful, sustainable growth. Here, you'll find a place that champions growth: both professional and personal, both individual and collective.
We invest in potential, giving you the space to stretch your capabilities and turn good ideas into reality while providing the safety net of a supportive, values-driven culture. Our approach combines meaningful work with meaningful lives, offering competitive benefits, professional development, and the flexibility to thrive both in and outside the office.
What sets us apart isn't just what we do, but how we do it: with openness, integrity, and a shared commitment to doing the right thing. Join us in creating HR software that makes work better for everyone, while we make work better for you.
BambooHR is committed to the full inclusion of all qualified individuals and will ensure that persons with disabilities are provided reasonable accommodations throughout the hiring process. If you would like to request accommodations, please let your recruiter know.
BambooHR is An Equal Opportunity Employer--M/F/D/V
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What We Do
Serving more than 34,000 customers and 3 million employees, BambooHR is the leading software provider powering the strategic evolution of HR in small and medium businesses.
BambooHR's cloud-based system is an intuitive, affordable way for growing companies to manage essential employee information in a personalized Human Resources Information System (HRIS). Its software sets HR free to do great work and be more strategic, which helps the entire organization do the same. BambooHR's clients include innovators like SoundCloud, Foursquare, Freshbooks, Stance, Reddit, Magnolia Homes, and others in more than 100 countries and 8 languages worldwide. If you're passionate about doing meaningful work with friendly, talented people, check out the career opportunities at bamboo.com/careers, and apply to join us.
Why Work With Us
We're a product-driven company with an award-winning culture where we all lead, learn, and help each other grow, so we can be better and create more impactful products.
We don’t like to brag, but we really do have some of the brightest minds around! Yet, we remain humble, eager to learn, and focused on making HR easier for our customers.
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