Sr. Manager, Global Industrial Marketing

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
150K-180K Annually
Mid level
Information Technology • Software
Our customers use Mendix to create and deploy better software for the enterprise, faster.
The Role
As Sr. Manager of Global Industrial Marketing at Mendix, you will define and execute marketing strategies for low-code technology in the industrial sector, focusing on positioning, messaging, and content that resonate with industrial buyers and drive adoption. Collaborating with various teams, you'll leverage market insights to enhance Mendix's presence within Siemens' industrial markets.
Summary Generated by Built In
Mendix is a low-code app development platform:


First, what is low-code? Low-code is a visual approach to software development that enables you to abstract and automate every step of the application lifecycle. Gartner predicts that “by 2024, low-code application development will be responsible for more than 65% of application development activity.”

 

Mendix, the global leader in enterprise low-code, is fundamentally reinventing the way applications are built. The Mendix platform was created to promote collaboration between Business & IT teams so that an entire organization can participate in the application development process. With Mendix, thousands of forward-thinking companies around the world like Ford Auto, Zurich Insurance, Freshfields, and Red Bull, can unleash their best ideas quickly. 

Mendix is repeatedly ranked a Leader in analyst reports from Gartner and Forrester. In the 2021 Gartner® Magic Quadrant for Multiexperience Development Platforms, Mendix placed at the very top of the Leaders quadrant. 

 

Mendix is a Siemens Business:

 

Siemens is a Top 10 Global Software Company and a leader on Fast Company’s Most Innovative Companies in the World! With the acquisition of Mendix in 2018, Siemens Digital Industries Software is driving transformation to enhance the digital enterprise where engineering, manufacturing and electronics meet the future of innovation. Mendix employees have the opportunity to work in a hyper-growth environment with the support of Siemens’ unbeatable legacy and resources. 

 


Sr. Manager, Global Industrial Marketing


Are you passionate about shaping the future of technology in industrial markets? Do you thrive at the intersection of marketing, strategy, and innovation? Join Mendix, a Siemens business, as the Sr. Manager, Global Industrial Marketing and play a pivotal role in driving the adoption of Mendix low-code technology within Siemens Digital Industries Software and the broader industrial sector.

About the Role

In this high-impact position, you will define and champion the value of Mendix low-code technology as part of the Siemens Xcelerator Digital Business Platform. Your mission will be to craft compelling positioning and messaging strategies that resonate with industrial buyers, address their unique challenges, and highlight how Mendix delivers transformative value across Siemens' industrial verticals.


What You’ll Do

· Shape Strategy: Develop and execute a global marketing positioning and messaging strategy for Mendix in industrial sectors, ensuring alignment with sales plans and go-to-market objectives.

· Understand the Market: Dive deep into industrial market trends, buyer pain points, and competitive landscapes to uncover opportunities for Mendix within Siemens.

· Collaborate Across Teams: Partner with Mendix Product Management and Product Marketing, Mendix Industry Strategy, Mendix Partner Programs, and Siemens Industry teams to ensure cohesive messaging and alignment across all touchpoints.

· Create Impactful Content: Plan targeted content that speaks directly to industrial buyers, showcasing how Mendix empowers them to overcome challenges and accelerate digital transformation.

· Drive Growth: Strengthen the relationship between Mendix and Siemens by delivering marketing strategies that fuel growth, adoption, and success in key industrial markets.

This is your chance to combine your industry experience and marketing expertise to make a tangible impact on industries worldwide. By collaborating with teams at both Mendix and Siemens, you’ll shape how we communicate our value to customers while driving meaningful business results.


What We’re Looking For

We’re seeking an enthusiastic marketing professional who:

· Has a strong background in B2B marketing strategy, ideally within technology and industrial sectors.

· Has a strong background in manufacturing industries processes and personas, ideally has experience with systems like PLM, MES/MOM, SCM.

· Excels at translating complex technical concepts into clear, compelling messaging tailored to specific audiences.

· Is skilled at cross-functional collaboration, specifically across geographically dispersed teams.

· Thrives in a fast-paced environment.

· Can prioritize outcomes relentlessly and balance diverse stakeholders.

· Demonstrates the ability and passion to solve real-world challenges through innovative technology.

· Willingness and ability to travel internationally.

Equal Employment Opportunity Statement

Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

 

EEO is the Law

Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

 

Pay Transparency Non-Discrimination Provision

Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

 

California Privacy Notice

California residents have the right to receive additional notices about their personal information. To learn more, click here.


The Company
Boston, MA
1,500 Employees
Hybrid Workplace
Year Founded: 2023

What We Do

The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix is collaborative - the people who use the software and the people who build the software work together throughout the development process.

At Mendix we strive to maintain a diverse, open, and safe working environment where people can be their true selves. We value every voice, celebrate individuality, and appreciate the diversity of thought and experience. People who work here are driven, smart, and... really good at what they do.

As this market evolves, we encourage people of all skill levels to work with the platform, both for clients and candidates. Apply today to discover how you can make a meaningful impact with Mendix.

Why Work With Us

At Mendix we live and breathe fun, teamwork and innovation. We believe in a culture of growth, respect and fun. Our people are at the very core of our success, and we understand their quality of life shapes the quality of their work, so we offer competitive benefits and equity to all!

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