Sr. Manager, E-Commerce/Growth Marketing

Posted 10 Days Ago
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Westwood, CA
Hybrid
110K-140K Annually
Senior level
Biotech
The Role
The Sr. E-commerce Manager will develop and execute strategies for enhancing ChromaDex's digital shopping experience, focusing on conversion optimization, user experience design, and performance analytics. Responsibilities include managing the e-commerce roadmap, A/B testing, tracking performance metrics, and collaborating with stakeholders to ensure an effective online strategy aligned with business objectives.
Summary Generated by Built In

Join our TRU Crew!


ChromaDex Corp. (NASDAQ:CDXC) is a global bioscience company dedicated to healthy aging. Our scientists’ partner with leading universities and research institutions worldwide to discover, develop, and create solutions to positively impact human health. Our flagship ingredient, NIAGEN® nicotinamide riboside, is backed by clinical and scientific research. Our consumer product is TRU NIAGEN® which safely and effectively increases NAD levels, a vital cellular resource, that supports healthy living and improving the way we age.

 

We need smart, collaborative people to help us build the next frontier bioscience company dedicated to enabling wellness and well-being for every demographic. Our culture encourages and supports continuous learning and improvement while helping individuals and teams achieve their full potential. We embrace diversity and inclusivity while promoting equality and fairness in the workplace. 

 

We are a flexible hybrid work environment with offices in Westwood CA, Tustin CA, and Longmont CO. We are dog friendly and people friendly, too!

 

Who are you?

· Whip smart - we’re looking for candidates with a keen intellect who quickly learn what they don’t know

· Adaptable – Able to apply yourself on a wide variety of tasks on a daily basis

· Analytical - Can assess and leverage systems and processes to figure out more effective ways to get things done

· Hustle - Someone with a sense of urgency who does what it takes to get the best results

· Passionate – Yes! About collaborating, about problem-solving, and about making a difference

· You’re an ACE! – Great Attitude, Commitment to success, and Ethics in how you work and how you think


What’sthe Role?

The Sr. E-commerce Manager will play a pivotal role in driving ChromaDex’s digital/online shopping experience and ensuring seamless integration with the company vision. Your responsibilities will encompass owning the E- commerce experiences of the corporation, including direct-to-consumer, B2B, and content websites. You’ll lead website performance and analytics tracking, user experience and customer journeys, personalization, conversion rate optimization, site merchandising, subscription management, loyalty program management, and support international operations.


What you’ll do:

 

Develop and execute a comprehensive e-commerce strategy aligned with business objectives, focusing on key initiatives such as subscription services, referral/loyalty programs, and feature development to achieve KPI targets and creating a seamless shopping experience that aligns with customer needs and drives conversion, brand loyalty, and long-term engagement.

Maintain the e-commerce roadmap, including managing the backlog and on-site brand or educational content. As well as, prioritized testing roadmap, manage A/B testing cycles, and implement winning experiments to enhance conversion rates and conduct usability testing, bug tracking, and on-site surveys to ensure an error-free, optimized customer journey.

Design an optimized merchandising approach that balances user flow with product revenue goals, continually refining strategies to maximize user value.

Track critical performance metrics (e.g., CR%, AOV, site revenue, site speed) and provide regular reports with actionable insights to improve initiatives.

Gather business requirements from stakeholders and translate them into detailed development briefs, ensuring alignment across creative, marketing, and technical teams.

Collaborate with the Business Development team to launch and manage localized Shopify storefronts, ensuring appropriate content, currencies, and payment methods for each region.

Partner with analytics teams, utilizing GA4, Full Story, and dashboards to gather insights, track performance, and manage an A/B testing roadmap to refine the user experience and marketing strategies.

Oversee product listings, optimize site performance within a headless commerce framework, and coordinate with supply chain teams for inventory management and identify opportunities to introduce new features, payment methods, and integrations across markets to improve user experience and expand capabilities.

Implement tailored SEO strategies for each storefront to enhance search engine rankings and drive organic traffic, while managing external SEO agencies.

Evaluate and prioritize web projects based on business impact and required effort to ensure efficient execution and stay informed about industry trends and best practices, driving ongoing improvements in processes, tools, and methodologies.


What we need from you:

Bachelor’s degree in LifeSciences, Marketing, Business, or a related field.

4+yearsofexperiencewithinthehealth&wellness, bioscience or pharmaceutical industry, with a strong background in website management and change management.

Proventrackrecordoftakingownershipandsuccessfullydeliveringresultsinacross-functionalenvironment.

Stronganalyticalandquantitativeskillswiththeabilitytousedataandmetricstobackupassumptions, recommendations and drive actions.

Deep understanding of online distribution channels for consumer brands, market dynamics, and customer needs. Exceptional strategic thinking, leadership, and project management skills. Ability to navigate and manage cross-functional teams effectively.

Who we are:

We are an equal opportunity employer that operates with an emphasis that People Matter. We respect and will consider every and all kinds of people regardless of race, color, religion, sex, sexual orientation, gender identity, age, natural origin, protected veteran status, disability, or any other factors prohibited by law or humanity.

The Company
HQ: Los Angeles,, CA
119 Employees
On-site Workplace
Year Founded: 1999

What We Do

ChromaDex Corp. is a global bioscience company dedicated to healthy aging. The ChromaDex team, which includes world-renowned scientists, is pioneering research on nicotinamide adenine dinucleotide (NAD+), levels of which decline with age. ChromaDex is the innovator behind NAD+ precursor nicotinamide riboside (NR), commercialized as the flagship ingredient Niagen®. Nicotinamide riboside and other NAD+ precursors are protected by ChromaDex’s patent portfolio.

ChromaDex delivers Niagen® as the sole active ingredient in its consumer product, Tru Niagen® — available at www.truniagen.com and through partnerships with global retailers and distributors.

For company news, press releases, and more, visit www.chromadex.com.

ChromaDex® is a publicly traded company (NASDAQ: CDXC).

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