Sr. Content Marketing Manager

About 1Password

At 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We innovated the market-leading enterprise password manager and pioneered Extended Access Management, a new cybersecurity category built for the way people and AI agents work today. As one of the most loved brands in cybersecurity, we take a human-centric approach in everything from product strategy to user experience. Over 165,000 businesses and millions of people trust us to provide seamless, secure access to their most critical information. 

If you're excited about the opportunity to contribute to the digital safety of millions, to work alongside a team of curious, driven individuals, and to solve hard problems in a fast-paced, dynamic environment, then we want to hear from you. Come join us and help shape a safer, simpler digital future.

We're seeking an experienced cybersecurity writer and strategic content marketer to join our team as a Sr. Content Marketing Manager. You will help the Content team shape the voice of 1Password to achieve our brand and category-building objectives. Your ultimate measure of success will be writing world-class caliber content that:

- Illustrates how 1Password has created a new category and demonstrates its leadership

- Advances 1Password’s journey from a single product to a multi-product platform

- Showcases 1Password’s value proposition as an enterprise cybersecurity provider without alienating millions of loyal consumer customers

- Builds relevancy and trust with security buyers

- Demonstrates that 1Password is a world-class cybersecurity company on par with Fortune 100 firms

In this role, you will be a driving force behind our content marketing, shaping how the world perceives and interacts with 1Password. You will help orchestrate a symphony of storytelling across multiple channels to captivate audiences, spark conversations, and drive meaningful connections.

1Password’s brand stands for something different. We believe that security software should make its users more productive, not inject productivity-robbing friction into their daily experience. Unlike most enterprise security software companies who build software for security administrators that is then imposed on employees, for the last eighteen years, we have embraced a human-centric approach to everything from our product design, North Star, to ways we engage with customers and future buyers. One of the joys and challenges you will face in this role is to build on this legacy and help our audiences understand and appreciate what sets us apart.

Reporting directly to the Director of Content Marketing: this is a remote role within the US or Canada.

What we're looking for:

• Proven experience as a Sr. Content Marketing Manager, Sr. Writer, or a similar senior role for a cybersecurity company.
• At least six years of experience writing content, with experience working for companies targeting cybersecurity.
• A deep understanding of the cybersecurity industry, trends, and technologies, and the ability to construct persuasive storytelling for security and IT audiences.
• Experience sourcing and working with external agencies, vendors, individual freelancers, and budgets.
• High journalistic standards, communicators, and presenters of content ideas.  
• Exceptional storytelling skills, with the ability to craft and guide narratives that resonate with technical audiences, building trust and engagement at every stage of the buyer's journey.
• Demonstrated critical and creative thinking skills with a collaborative approach to supporting a cross-functional team through complex content marketing challenges.
• Proficiency in buyer journeys for B2B cybersecurity executives and practitioners. 
• Eager to push the boundaries of traditional content marketing with a passion for innovation, exploring new formats, platforms, and approaches to deliver exceptional audience experiences.

What you can expect:

• Editorial Excellence: Develop high-quality, long-form editorial content that engages security and IT leaders. Ensure the content is deeply researched, thought-provoking, and aligned with industry trends.
• Thought Leadership: Craft insightful, forward-thinking content that positions 1Password as a trusted voice in cybersecurity. Develop compelling narratives highlighting industry challenges, emerging trends, and innovative solutions.
• Content Production: Deliver a diverse range of content, including core web pages, campaign landing pages, and sales materials, ensuring clarity, impact, and brand alignment.
• Editorial Oversight: Act as a key editor for the Content team, upholding quality standards and ensuring messaging consistency across all assets.
• Subject Matter Expertise: Develop a deep understanding of our buyers' challenges and how 1Password solutions drive key business outcomes. Translate insights into compelling narratives.
• Marketing Collaboration: Work cross-functionally with marketing, product, and sales teams to strategize, develop, and implement content that powers campaigns and product launches.
• Content Strategy: Shape and execute content marketing strategies that support growth initiatives, ensuring alignment with company goals and market positioning.
• Cross-functional Storytelling: Partner with teams across the organization to craft compelling stories about campaigns, product innovations, and thought leadership.
• Industry Intelligence: Stay ahead of cybersecurity trends, competitive movements, and market shifts, informing content strategy with timely insights.
• Brand Voice & Consistency: Write and edit across content types, ensuring brand voice is consistent, engaging, and impactful across all touchpoints.
• AI & Editorial Innovation: Leverage AI tools to optimize editorial workflows, streamline content production, and enhance research capabilities.
• SEO & Performance Optimization: Leverage SEO best practices to increase domain authority, enhance organic search performance, and grow audience engagement. Use data-driven insights to refine content strategies.

USA-based roles only: The annual base salary for this role is between $128,000 USD and $173,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

Canada-based roles only: The annual base salary for this role is between $118,000 CAD and $160,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.

Our culture 

At 1Password, we prioritize collaboration, clear and transparent communication, receptiveness to feedback, and alignment with our core values: keep it simple, lead with honesty, and put people first. 

You’ll be part of a team that challenges the status quo, and is excited to experiment and iterate in search of the best solution. That said, 1Password is not for everyone. Our work is demanding, we strive for excellence, and the pace is fast. We need people who are keen to take on challenging problems, who seek feedback to grow, and who are driven to make an impact. If you're looking for a place where you can settle into a comfortable routine, this might not be the right fit for you. We’re looking for individuals who are proven experts in their fields, as well as those who are highly adaptable, can thrive in ambiguity and through change, are curious, and above all deliver results. 

We are committed to leveraging cutting-edge technology—including AI—to achieve our mission. We want team members at all levels to take the approach of actively learning AI best practices, identifying opportunities to apply AI in meaningful ways, and driving innovative solutions in their daily work. Embracing AI isn't just encouraged—it's an essential part of how we will be successful at 1Password.

Our approach to remote work 

We believe in the power of remote work, but recognize that in-person connection is important to help us achieve our mission. While we are a remote-first company, travel for in-person engagement is a part of most roles. Frequency will depend on role and responsibilities, and may include, but is not limited to: annual department-wide offsites, team meetings, and customer/industry events. 

What we offer

We believe in working hard, and rewarding that hard work through our benefits. While not an exhaustive list, here is a glance at what we currently offer: 

Health and wellbeing

👶 Maternity and parental leave top-up programs

🏝 Generous PTO policy 

💖 Four company-wide wellness days 

 Growth and future 

📈 Company equity for all full-time employees

💸 Retirement matching program

🔑 Free 1Password account

Community 

🤝 Paid volunteer days 

🌎 Employee-led inclusion and belonging programs and ERGs

🏆 Peer-to-peer recognition through Bonusly

You belong here.

1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at [email protected] and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at 1Password does mean working from your home country. If you've got questions or concerns about this, your talent partner would be happy to address them with you.

Successful applicants will be required to complete a background check that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.

1Password uses an automated employment decision tool as a part of the recruitment process. See the latest bias audit information. A reasonable accommodation, reasonable alternative selection process, appeal or to exercise your right to opt-out of AADM may be requested by emailing [email protected] with subject "AI accommodation request". For additional information see our Candidate Privacy Notice.