Specialist, Channel Marketing

Posted Yesterday
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Philadelphia, PA
Junior
Digital Media • Gaming • Internet of Things • News + Entertainment • Retail • Business Intelligence • Cybersecurity
The Role
The Channel Marketing Specialist manages sales and marketing platforms, drives tool adoption, ensures relevant content, supports teams in content creation, provides training, evaluates tool effectiveness, and engages with sales teams for feedback. Strong interpersonal skills and ability to adapt are critical for success in this role.
Summary Generated by Built In

Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help global organizations of all sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation’s largest technology provider to small businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services.

Job Summary

The Specialist, Channel Marketing is responsible for managing and supporting various Comcast Business’ sales and marketing platforms and helps to drive adoption and track performance of the platforms. Must have a passion for supporting sales and driving tool adoption with a proven record of success in channel marketing, multi-channel sales enablement and/or marketing communications. The successful candidate is skilled at supporting multiple content platforms and uses data and best practices to update and enhance the tool as needed.

Job Description

Core Responsibilities:

  • Manage the mySource sales communication platform and act as the main point of contact for all general questions and inquiries about the tool.
  • Manages and ensures all content on the platforms is relevant and assists with content creation when needed.
  • Works with various teams and agency partners to create new pages and content and collaborates with technology team to implement new updates and enhancements.
  • Oversees all platform processes and governance and ensures all admins are upholding these standards.
  • Supports other sales enablement platforms, including LiveSocial (social selling platform for Sales) and our Indirect partner portal as needed.
  • Drives adoption of tools through training, content, and other initiatives.
  • Supports and trains new team members on the platforms and processes associated with each tool. 
  • Helps with the discovery and onboarding process when launching new tools or integrating new sales channels.
  • Provides troubleshooting support for all tools and assists sales reps with tool functionality.
  • Evaluates effectiveness of content strategies, tactics and means of measuring results, and tracks changes and trends over time.
  • Provides metrics, measurement, and evaluation and reporting as needed in support of projects and tools.
  • Actively engages with frontline sales teams to seek feedback on tools.

Knowledge, Skills, and Abilities:

  • Strong understanding of responsive mobile, web-based delivery and other publishing platforms.
  • Strong research, organizational, planning and learning skills.
  • Builds effective partnerships to understand the business and functional area supported.
  • Participates in team, staff, and department meetings.
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Personal qualities of integrity, credibility; motivated and committed to excellence; positive attitude and "can do" work ethic.
  • Strong interpersonal skills: collaborative, relationship builder, motivates others, excellent written and verbal communication skills.
  • Commitment to meet individual deadlines (both self-imposed and project-directed), while delivering high-quality work.
  • Ability to adapt to a rapidly changing environment, is flexible and a nimble thinker.
  • Ability to work independently.
  • Project management and time management skills.
  • Proficient with Microsoft Office Suite (PowerPoint, Excel, etc.)
  • Self-motivated with the ability to work independently and as a team, while thriving in a fast-paced environment.
  • Experience working in a corporate setting is preferred, comfortable presenting work to others.
  • Exceptional time management skills, including the ability to handle multiple projects.
  • Willingness to take direction and feedback, flexible and open to new ideas.
  • Must be comfortable with learning new tools with limited guidance.

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Respect and promote inclusion & diversity.
  • Do what's right for each other, our customers, investors and our communities.

Disclaimer:

  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an EOE/Veterans/Disabled/LGBT employer.

Skills

Personal Initiative, Platform Management, Sales Communications, Teamwork, Time Management, Writing

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.


Please visit the benefits summary on our careers site for more details.

Education

Bachelor's Degree (Required)

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relative Work Experience

2-5 Years

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

The Company
HQ: Philadelphia, PA
68,848 Employees
Hybrid Workplace
Year Founded: 1963

What We Do

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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